Bryan Shaw Email & Phone Number

New Port Richey, Florida, United States

Clearwater, FL

• Independent Motorcycles (www.independentmotorcyclesaz.com)
• Service Advisor Journal (www.serviceadvisorjournal.com)
• Automotive Leadership Academy Online (www.automotiveleadershipacademy.com)
• Southern Stone Communications (www.whog957.com www.1033wvyb.com)Responsibilities:
• Social Media Strategy including Facebook advertising
• Website & E-Commerce Design, Mobile & e-mail marketing

Orlando, Florida Area

Seminole, FL

• Lead all A/B testing in gauging effective rebranding efforts and identifying various opportunities within potential market segments and key verticals
• Formulate targeted marketing campaigns through the explicit use of search engine optimization (SEO), utilizing key meta data, creative content strategy, concise brand messaging and proper media attribution to draw in.
• Identify key areas of interest for effective content development for execution of both traditional and digital awareness-related campaigns to drive new traffic, retain satisfied audiences and convert visitors into.

Greater Los Angeles Area

• Aligned digital marketing strategies with business development objectives, often exceeded expectation through the increase of client reach and customer growth
• Drove online engagement for a local equity crowdfunding company, resulting in heightened brand awareness and industry interests
• Established creative social media campaigns for a health and beauty company, increased online engagement between new and existing consumers
• Spearheaded all research for the design and launch of a crowdfunding campaign to secure resources in the development of a children’s wearable GPS technology

Tampa/St. Petersburg, Florida Area

• Responsible for digital project management of cross platform initiatives, provide coordination and communication to ensure all milestones are met
• Communicated vision and supported requests inclusive of site experience, on-air support, technical requirements, creative assets, and all other elements to support and measure success
• Responsible for QA for all content prior to publication to production environments

Daytona Beach, Florida Area

Social Media StrategyVideo and content creation, graphic design, sales and marketing toolsWebsite Content and development

Phoenix, AZ

Produced radio promo spots, commercials and specialty programs for the station, while taking special interest in the production of the Alice Cooper Show, a highly-favored show within the programming line-up. Grew social media following; developed blogs and daily web content, drawing in new listeners and stakeholder interests. Hosted daily on-air programming.

Las Vegas, Nevada Area

• Spawned solid listenership from zero, founding a widely-received online radio station through implementation of live interactive content
• Grew monthly traffic to over 250K unique impressions a month by streaming live in-studio performances, contesting and ticket giveaways;
• Developed integrated marketing campaigns, driving traffic to MFNRocks through social and mobile media outlets

Las Vegas, Nevada

• Created daily web and social media content for three radio stations, carrying out and optimizing strategies for increased performance of campaign targets
• Initiated strategic partnerships, developed packages for digital sales for advertising and sponsorship for increased revenue
• Led an in-house team of online coordinators through digital content publishing strategies, including graphic design and layout creation; encouraged ongoing brand communication, creating and publishing weekly e-mail.
• Managed advertiser reporting with Doubleclick DART

Greater Los Angeles Area

• Pioneered the launch of various outdoor advertising campaigns under a $250K budget, developed and managed assets to attract new viewers, while continuously growing audiences for increased revenue and value to.
• Produced and directed nightly 20-30 second on-air segments in the local area highlighting various communities and businesses
• Optimized web management processes, reducing both time and costs for design by $100K through utilization of more efficient resources and implementation of the WordPress platform

Phoenix, Arizona Area

Weekend air talent

Phoenix, Arizona Area

Hosted daily on-air programsProduced promos and commercialsProduced specialty programs including the Alice Cooper Show

Raleigh, NC

Developed and oversaw WRDU radio station promotions and station contestsCollaborated with the sales department to develop and execute promotional eventsProduced and hosted daily on-air broadcastsDirected “Monsters of Mock” outdoor concert, a tribute band event with 2,500+ attendeesCoordinated all security and city permits Managed band bookings, schedules.

Master Of Science, Entertainment Business (2010)

Bachelor Of Science (Bs), Digital Arts And Design

Class Salutatorian

Certification, Website Design