Ben Downing Email and Phone Number

Mobile-First CMMS/Enterprise Asset Management System UpKeep is asset and maintenance management — done the right way. We take a mobile-first approach to the traditional desktop-based enterprise software. We keep technicians out in the field working on the most pressing issues — saving precious time and money. Tracking the costs of assets over their lifetime is now easier than ever. We keep businesses more efficient and streamline their workflow by eliminating paper work orders. We currently have over 70,000 registered users from small businesses to large enterprises. We offer low-cost solutions with transparent pricing to a common problem that many companies face. Our vision is to provide the best mobile solution for asset and work order management in a space that is dominated by traditional enterprise software companies. We've raised a total of $13 million by Y Combinator, Battery Ventures, Bain Capital, and Emergence Capital-Assign work orders-Create and save tasks-UPC Label scanning-Create assets and assign work orders to assets-Preview for analytical graphsWe are a Y Combinator-backed company (YC W17)

Legendary is a leading global media company with film, television, digital and comics divisions dedicated to owning, producing and delivering innovative content like Jurassic World, Godzilla, and The Dark Knight to mainstream audiences with a targeted focus on the powerful fandom demographic. In aggregate, Legendary Pictures-associated productions have realized grosses of more than $10 billion worldwide at the box office. A trusted brand built on quality and authenticity, we create unmissable cultural event properties and breathe life into the most epic myths of our time.Legendary Entertainment's Applied Analytics division sources and leverages emerging data to quantitatively model, predict, and influence consumer purchasing decisions in the entertainment industry and beyond. Based in Boston with offices in LA and Beijing, the Applied Analytics division is a major strategic initiative for the company, supported with over 70 full time staff serving Legendary and external partners. Highly innovative and rapidly growing within one of Hollywood's most successful film studios, Legendary Applied Analytics is unique within the industry.Responsible for leading and managing account teams servicing FX Networks and Warner Bros. This includes executing and optimizing all paid social advertising campaigns and providing strategic value through research, data science, social listening, and audience planning efforts that impact marketing and programming decisions for studios and networks.

Signpost's Mia is the future of communication between businesses and consumers. Powered by AI, Mia automatically collects customer data to drive 5 star reviews, new customers and loyalty. Signpost is backed by Google Ventures, Spark Capital and Georgian Partners and last year was named one of Forbes "Most Promising Companies."Reporting directly to the CMO, responsible for digital and database marketing plans, demand generation tactics, conversion optimization, and go-to-market strategies across multiple products and sales channels. Oversaw all paid, earned, and owned media efforts – P&L accountability for advertising spend.• More than doubled the ROI on inbound marketing investments in a single year through a combination of improved lead quality, increased conversion rates, higher order values, and retention/LTV gains• Grew sales revenue from email marketing by over 3x by building out 300+ highly segmented ABM and email automation programs• Increased marketing attributed sales by over 2x with the development of dynamic lead scoring, sophisticated routing, and ownership of key platforms and systems (Marketo, Salesforce, Five9, Infer, and Radius)• Consulting on paid advertising upsells (Facebook and Google PPC) and POS integrations for local SMB customers to increase outcomes on core SaaS products and bring in additive MRR of over $250K

On Deck uses data aggregation and proprietary credit modeling to evaluate the financial health of small businesses and to efficiently deliver capital to a market underserved by traditional bank loans.Reporting directly to the CMO/CRO, responsible for campaign management and performance tracking, marketing technology/automation, and full-funnel business analytics. Developed sophisticated deployment processes that enabled predictive modeling, multivariate testing, multi-touch attribution, and personalization at scale.• Grew acquisition revenue to position the company for a successful IPO • Originated a cross-functional “No Lead Left Behind” initiative that reduced website bounce rates, increased online inquiries and contact rates, shortened the sales cycle, and improved the ultimate-win rate by 55% in a single year • Led a team of BI analysts on metric standardization and reporting automation for c-level executives that aligned conversion and revenue trends across all lines of business

eMarketer is the first place to look for data and research on digital for business professionals who need to be prepared for the work ahead.• Responsible for segmenting and operationalizing the organization’s database of over 2MM clients, targets, prospects, and product end-users• Developed and launched outbound email marketing programs to generate qualified handraisers and increase the client base by over 20% each year• Analyzed and presented ROI metrics to identify how lead sources across all channels (site traffic, events, webinars, newsletters, and social) impacted the purchase price and sales cycle• Developed comprehensive industry profiles, aggregated quantitative and qualitative insights, and wrote case studies to build compelling presentations and determine product positioning

Founded in 1831, New York University is now one of the largest private universities in the United States. Of the more than 3,000 colleges and universities in America, New York University is one of only 60 member institutions of the distinguished Association of American Universities. From a student body of 158 during NYU's very first semester, enrollment has grown to more than 50,000 students at three degree-granting campuses in New York City, Abu Dhabi, and Shanghai, and at study away sites in Africa, Asia, Australia, Europe, North and South America. Today, students come from every state in the union and from 133 foreign countries. • Generated quality inquiries and applicants for Tisch School of the Arts through social media branding, cost-efficient advertising, and targeted catalog marketing• Doubled media efficiencies by analyzing and optimizing all campaign tactics and KPIs including placement, targeting, biding, and reach/frequency caps

SpotCo is a world-leading full-service entertainment advertising, marketing and branding agency. Based in New York and strategically aligned with Dewynters in London, Hamburg, and Amsterdam, we continue to re-define how entertainment brands break through in an ever-changing world. We work hard, laugh hard, and form lasting client partnerships based on mutual trust and passion. We help our clients achieve great things. And we think that’s a great thing.• Oversaw show launches (up to seven per year) as well as campaigns for subscription efforts (both renewal and new acquisition) for the non-profit theatre company Manhattan Theatre Club• Managed up to three direct mail campaigns per month including budgeting and planning all assets and deliverables

Since 1977, Serino Coyne has been innovating the way live-entertainment brands are marketed. Our award-winning, data-driven and results-oriented campaigns are as engaging as the experiences we represent.• Oversaw media planning and placement, creative development and production, brand awareness, promotional marketing, and direct response advertising for Disney Theatrical Productions and the Tony Award-winning musical “Jersey Boys”• Met with clients each week to present campaigns and analyze financial data to ensure sales goals were met and awareness levels reached