Marketing & Communications Executive
London, United Kingdom
Managed projects, tasks, activities independently, and ensured deadlines and client expectations were met.Design and Print• Responsible for design and print of all marketing material, including yearbooks, welcome packs, membership materials and event brochures, programme and show guides, ranging from single flyers to multi-page booklets.• Checked and proofed all print publications, events documentation: brochures, flyers, exhibition documentation, delegate packs conference documents, programmes, biographies, profiles etc.• Produced, edited and distributed press releases. Managed and updated press listsOnline and Web• Designed micro sites, created web graphics, updated web text across all websites, pages and microsites. Maximise use of website: encourage links and web use among partnersEmail• Produced regular e-marketing campaigns: all event html emails, quarterly emails, chief executive`s newsletters.• Provided support for emails, sourced images, worked with layout, assisted in development, and ensured email databases were current and up to date in line with database.Social Media • Managed LinkedIn, Twitter, facebook, Blogger accounts and other social network channelsPresentations• Created PowerPoint presentations as needed by client• Managed logos, brand, design and style: circulated related guidelines and visuals, answered questions as needed• Monitored use of brand by external groups and liaised as needed• Helped design and produce general branded marketing materials: pop-ups, folders etcMembership queries• Worked with membership department to coordinate understanding of any new or amended member benefits, events etc.Events support• Handled cross-promotion of events (coordinated cross-promotion, managed agreement, coordinated with website manager for any related online communication, handled logo exchange etc) • Attended events as needed• Staffed client stands at some events