Burch, Bill Email & Phone Number

2619 Western Boulevard, Raleigh, Nc 27606

CBS Television affiliate, a division of Capitol Broadcasting Co., Raleigh, NC. Responsibilities include creating print, broadcast and web-related graphics/logos. Primary focus on print from concept/design/execution; maintain corporate image and visual presence through business and consumer promotions; logo development for WRAL-TV News; generate designs for 3-D signage; trade show/exhibition for in-house set design and local, community event design and implementation; management of all out-sourced projects to vendors-purchase orders-cost justifications. Responsible for coordinating photo sessions with WRAL's anchors and reporters for all media platforms; working with other CBC divisions on design/graphics projects. Daily interaction with station managers/supervisors on current and future plans for events which require creative input/output.Past duties included creation of WRAL on-air news graphics, creating and maintaining graphics and related collateral's for WRAL-TV5’s web site, WRAL.com. Design web page layouts using Adobe Photoshop; working with multiple software applications to create still and animated images. Experience with Adobe Photoshop, Illustrator, InDesign, Acrobat Pro, Microsoft Word, Powerpoint, Excel, Scanning and printer apps/devices. Primary operator of WRAL's wide body color ink-jet printer and lamination/mounting device.

Independent, EPA sanctioned, environmental engineering firm - RTP, NC Communications Specialist. Responsibilities included the creation, development and production of all corporate brochures, annual reports, magazine advertisements and a variety of in-house collateral pieces; design and illustration of product user’s guides for onsite environmental laboratories; creation of all sales and marketing presentations, slide/overhead shows, posters, trade show/exhibition displays and collateral's. Management of all out-sourced projects.

Self owned and operated Graphic Design Agency, Atlanta, GA and Chapel Hill, NC Concept and creation of original promotional designs for a variety of corporate clients. Special focus on full-color greeting cards, retail sales promotions, direct mail, events brochures, annual reports and print collateral. Print planning, estimating, electronic assembly, and production supervision, as necessary, incorporated into all projects. Clients sampling: Innovative Icons, Dittler Brothers, Inc., Mall Advocate, Georgia Special Olympics, Studio 101, Playbox, Huntingdon Life Sciences

Full service printing company, Atlanta, GeorgiaSenior Graphic Designer. Primary responsibilities include electronic graphic design, illustration and production for a variety of commercial and corporate clients. Concept and creation of a wide range of print products to include company brochures, direct mail, logo/corporate identity wide range of print campaigns and newspaper and magazine advertisements. Complete mechanical and electronic assembly of all projects to film/paper stage. Creation of all spot and process production color traps for postscript imaging and operation of Linotronic 300 imagesetters and Alpha processors.

Art Director/Department Manager. Management of Dittler Communications, an in-house, full-service agency serving the design needs of Fortune 500 direct mail/promotional clients, state lottery commissions, financial, hotel/motel and transportation industries. Coordination of all levels of design, production and project budgets. Creation and supervision of all studio policies and procedures including hiring, layoffs and termination. Production of quarterly MBO reports and department activity. Involvement in collateral projects from initial client proposal and quote through all steps of concept, design and production including purchasing illustration, photography, supervising freelance artists, directing photography sessions and press production. Significant achievements included conversion of the department to electronic design using Macintosh platforms and graphics software; reduced outside production costs by 75%; developed telecommunications link for faster electronic transmissions of graphic files for imaging, proofing and printing.

Bachelor Of Arts (B.A.), Fine/Studio Arts, Stone Lithography, Photography, Ceramics

Associates Degree, Printing And Publishing