Caleb Watson is a Head of Client, Advice and Management - APAC at Initiative. He possess expertise in media planning, digital strategy, digital marketing, marketing, digital media and 18 more skills. Colleagues describe him as "Caleb has a brilliant ability to multi-task effotlessly and manage client's expectations in even the toughest situations. I have thoroughly enjoyed working with him and found Caleb approachable at anytime." and "I had the pleasure of working with Caleb when I was General Manager of Marketing for the Australian Rugby Union. Caleb is a great partner to work with has a really good understanding of the media environment and always gets the job done with enthusiasm. I would have no hesitation in recommending him."