Callum B.

Callum B. Email and Phone Number

VP of Sales @ Parallax
New York, United States
Callum B.'s Location
Santa Monica, California, United States, United States
Callum B.'s Contact Details
About Callum B.

A strong background in advertising and digital marketing with a consistent record of delivering enterprise solutions to the Ad and MarTech industry. Callum started his marketing career managing design, digital and e-commerce projects in the London Marketing Agency world. Following a move into marketing and advertising technology, Callum has spent the last twelve years helping marketers leverage platforms and solutions to streamline creative operations, optimize media spend and deliver effective communications.Callum has worked with global brands like Nike, L’Oréal, P&G and The New York Times across different components of the tech stack, including: - Collaboration - Customer Experience and Communication - Project & Resource Management - Marketing Automation - Personalization - ESP - Media Planning and Buying - Proofing & Approvals - Customer Data Platform - CRM - ERP & Accounting

Callum B.'s Current Company Details
Parallax

Parallax

View
VP of Sales
New York, United States
Website:
getparallax.com
Employees:
38
Callum B. Work Experience Details
  • Parallax
    Vp Of Sales
    Parallax
    New York, United States
  • Bluecore
    Lead Solutions Consultant
    Bluecore Nov 2023 - Present
    New York, Ny, Us
    Bluecore is a retail marketing platform that enables marketers to turn data into revenue-generating campaigns. With data built directly into campaign workflows alongside point-and-click predictive models, retail marketers can bypass manual processes to trigger any communication and automate the who, what, when, where of every email, mobile, site, and paid media message for each individual shopper. More than 400 brands trust Bluecore to rapidly increase customer retention and drive predictable revenue, including Express, Bass Pro Shops, Lenovo, Steve Madden, Alo Yoga, and Lulu & Georgia. For more information, visit Bluecore.com.
  • Presales Collective
    Member
    Presales Collective 2021 - Present
    Chicago, Illinois, Us
    The PreSales Collectives mission is to elevate the role of PreSales in organizations worldwide. They aim to provide PreSales professionals with the resources, knowledge, network, and mentorship to develop long, impactful careers in PreSales.
  • Revgenius
    Member
    Revgenius 2020 - Present
    New York, Us
    RevGenius is a community of revenue generating sales and marketing professionals brought together to learn, share, support, and grow with each other.
  • Iterable
    Sr. Solutions Consultant
    Iterable Jul 2021 - Nov 2023
    San Francisco, California, Us
    Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction throughout the customer journey. With Iterable, brands create individualized marketing touchpoints that earn engagement, solidify trust and galvanize loyal consumer-brand relationships.Iterable is the first and only unified Customer Experience Platform that enables you to leverage all your customer data, and easily execute real-time messaging across channels seamlessly.
  • Deltek
    Sr Solutions Consultant, Advertising Industry, North America
    Deltek Aug 2015 - Jul 2021
    Herndon, Va, Us
    Advertising industry sales and solutions consultant for North America, working across Deltek’s Agency Solutions suite (Maconomy, TrafficLIVE, WorkBook and ConceptShare)2019 - 108% target achievement + presidents club2018 - 170% target achievement + presidents club2017 – 98% + Top US Sales PersonSpecialize in ERP, Project Management, Accounting and Proofing & Approval solutions
  • Deltek
    Solutions Consultant, Project And Resource Management, Marketing And Advertising
    Deltek Mar 2014 - Aug 2015
    Herndon, Va, Us
    Lead Advertising industry specialist within Deltek NA, with primary responsibility for driving growth in North America for TrafficLIVE product, and to support global growth within Europe and Asia.
  • Sohnar
    Advertising Pm And Workflow Specialist, North America
    Sohnar Sep 2012 - Mar 2014
    London, Gb
    Transferred to New York to set up sales operations and develop Sohnar North American presence. In 12 months grew US presence by 120% and established strong partnerships with key global brands such as Nike, JWT and WPP.
  • Sohnar
    Ad Agency Sales Manager, Emea
    Sohnar Jan 2011 - Sep 2012
    London, Gb
    Solution sales and consulting for creative agencies on project management solutions and processes within UK, Europe and North America regions.
  • Sohnar
    Agency Sales Executive, Emea
    Sohnar Sep 2010 - Jan 2011
    London, Gb
  • Arkadin
    Account Manager
    Arkadin Jan 2010 - Sep 2010
    Responsible for developing a £1m base of clients including large blue chip organisations such as Volkswagen, United Drugs and DDB Group.Key responsibilities- Managing and developing key relationship with clients- Meeting incremental growth targets of 40%- Identifying new revenue streams- Cross-selling into other areas of business- Campaign planning and implementation
  • Arkadin
    Business Development Executive
    Arkadin Oct 2009 - Feb 2010
  • Arkadin
    Lead Generation Executive
    Arkadin Jun 2009 - Oct 2009
  • Zone Design And Marketing Ltd
    Project Manager
    Zone Design And Marketing Ltd Feb 2008 - Dec 2008
  • Bt Fresca
    E-Commerce Project Executive
    Bt Fresca Jun 2007 - Feb 2008
  • Association For Project Management
    Marketing Coordinator
    Association For Project Management 2006 - 2007
    Princes Risborough, Gb

Callum B. Skills

Digital Marketing Account Management Lead Generation Advertising Business Development Management Workflow Management Systems Marketing Communications Integrated Marketing Digital Strategy Software Project Management Workflow Software Web Analytics Marketing Social Media Marketing New Business Development Traffic Management Systems Sales Traffic Live B2b Crm Salesforce.com Saas Digital Media Project Management Sales Process Workflow Management Workflow Applications Managing Workflow Email Marketing Marketing Strategy Resource Management Project Resourcing Management Of Creative Teams Traffic Management Public Relations Creative Direction Graphic Design Web Design Seo Social Media Online Marketing Sales Management Project Portfolio Management Project Finance Creative Resourcing Project Planning Direct Marketing Multimedia Online Advertising

Callum B. Education Details

  • Buckinghamshire New University
    Buckinghamshire New University
    Advertising And Promotions Management

Frequently Asked Questions about Callum B.

What company does Callum B. work for?

Callum B. works for Parallax

What is Callum B.'s role at the current company?

Callum B.'s current role is VP of Sales.

What is Callum B.'s email address?

Callum B.'s email address is ca****@****ail.com

What is Callum B.'s direct phone number?

Callum B.'s direct phone number is +191785*****

What schools did Callum B. attend?

Callum B. attended Buckinghamshire New University.

What skills is Callum B. known for?

Callum B. has skills like Digital Marketing, Account Management, Lead Generation, Advertising, Business Development, Management, Workflow Management Systems, Marketing Communications, Integrated Marketing, Digital Strategy, Software Project Management, Workflow Software.

Who are Callum B.'s colleagues?

Callum B.'s colleagues are Megan (Counihan) Mulder, Adam Zubrzycki, Collin Olmscheid, Bret Swain, Susan Ramaswamy, Casey Vikander, Gretchen Elliott, Cppm, Csm.

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