With more than 15 years in strategic marketing, I've honed an expertise in healthcare and pharmaceuticals, emphasizing brand strategy and customer analysis. To every role, I bring a commitment to fostering collaborative environments and aligning with organizational missions. I thrive on bringing diverse perspectives to the table, ensuring that strategies resonate across various stakeholders and channels.Most recently I have been a research analyst in the wine & spirits space. Before that in the agency world, I worked on groundbreaking initiatives at Evoke Mind + Matter, including a gene therapy for Sickle Cell Disease and an OTC oral contraceptive. My approach combines active listening with a robust brand strategy, driving the projects towards a successful launch.