Caroline Morse Email & Phone Number

Austin, Texas, United States

Austin, Texas Metropolitan Area

-Develops strategic SEO, PPC, and CRO account plans for up to ten clients at a time, owning day-to-day management of accounts.-Manages paid campaigns on Google, YouTube, LinkedIn, Meta, and TikTok, strategically optimizing to reach client goals.-Utilizes Google Analytics, Funnel, and Google Sheets to help monitor and maintain performance and budgets.

-Analyzes and refines ads through Meta, Pinterest, and Google Business Manager using KPIs like ROAS, CPA, and CPM.-Creates and analyzes audiences, informs on current best practices, and aids in the organization of Branded Content and whitelisting with influencers.-Manages and maintains the advertising budget. -Creates marketing strategy using brand voice.

Orange County, California Area

-Uses applications like Hootsuite to plan and execute social media campaigns.-Manages fifteen social media accounts, ensuring all posts were consistent and on-brand.-Records social media statistics, assists with online outreach, and email marketing.-Utilizes Facebook business manager to monitor and promote business.

Orange County, California Area

Develops and directs comprehensive family communications including newsletter, social media and website content.

Bachelor’S Degree

Bachelor’S Degree