International Marketing Director
Upper Saddle River, New Jersey, Usa
Assessed, developed and implemented business strategies for $80 million global leader in contamination control products used in microelectronics (semiconductor, disk drive, flat panel display) and pharmaceutical manufacturing cleanrooms. Managed profit and loss of $12 million product line contract manufactured in Taiwan, increasing sales 20% while maintaining market leadership position and gross profit margins in excess of 50%, despite strong competition from low-cost manufacturers. Led $4 million worldwide fibre optic initiative, from product design, quality systems and laboratory/application-based testing to promotion (literature, usage guides, technology roadmaps, seminars, tradeshows, advertising and website). Increased overall business 15% to record levels by conducting customer audits, technical seminars and product training, working closely with end users, Texwipe international sales management, distributors and suppliers throughout Asia and Europe.