Providing top-quality content on food and nutrition.

Specialist reporting on the European food and beverage industry, covering market trends, business and financial news, scientific developments in food and nutrition, and related regulatory news.Coverage included daily breaking news, commentary, podcasts and video reports from industry events.The role also included providing strategic direction for the publication and hosting virtual and live events on topics of interest to the food industry.I contributed to web traffic growth through understanding of reader habits and developing connections with the online audience; developed a new strategy for international content on Food Navigator, and for the publication's presence within the industry; chaired and helped develop virtual conferences and trade shows; visited trade shows in Europe, the United States and Asia; and supported and edited the work of editorial interns.

Specialist reporting on the US food and beverage industry for a predominantly North American readership.During my editorship, I overhauled content strategy to better align it with reader preferences. This led to a 10% increase in unique visitors to the publication's website in the first year, and a further 30% increase in the following year.In this role I also hosted webinars on topics of interest to the food industry and took part in virtual and live events.

Led the editorial strategy for the launch of Food Navigator in the Asia Pacific region, including training new staff and visiting India and Thailand to research food industry approaches and information requirements.

Wrote for several publications including:FoodNavigator-USA.comFoodNavigator.com (European edition)BakeryandSnacks.comConfectioneryNews.com

Reviewed plays and musicals in Edinburgh for an online Scottish arts review website, including during the Edinburgh Festival.See examples here: http://www.onstagescotland.co.uk/reviews/Elizabeth_and_Raleigh_Late_But_Live/And here: http://www.onstagescotland.co.uk/reviews/whitechristmas/