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Casey Howe is listed as Marketing Manager at Vincor International, based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at vincor.ca and a matched LinkedIn profile for Casey Howe.
Casey Howe previously worked as Associate Brand Manager - Candy Portfolio & Trident at Cadbury Adams and Associate Brand Manager, Trident & Chiclets Portfolio at Cadbury Adams. Casey Howe holds Hb Comm, Marketing, It from Lakehead University.
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Casey Howe is a Marketing Manager at Vincor International.
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Manage diverse wine brands, including Jackson-Triggs Vintners nationally (Canada’s #1 wine brand) and VQA Ontario "VQA lifestyle concept brands" (created and launched OPEN, STRUT, & FLOURISH wine brands).
Responsibilities: Co-leading with Senior Brand Manager a re-launch of the candy business under a new MAYNARDS MasterBrand umbrella. Responsible for innovation, growth strategies, overall business management and brand stewardshipAchievements:Launched new packaging restage and media campaign (TV, Print, POS). Responsible for new innovation for candy.
Responsibilities: Responsible for delivering annual share and gross sales targets while profitably growing the Trident and Chiclets businesses. Responsible for innovation, growth strategies, overall business managementAchievements:Innovation: Successfully launched TRIDENT line extensions, TRIDENT SPLASH*, and CHICLETS* Assorted Sours. Implemented TRIDENT flip-pack
Responsibilities: Manage the planning and implementation of all direct-to-consumer activities. Responsible for managing McNeil Direct – considered the most comprehensive and complex direct-to-consumer program in Canada. Achievements:Managed and all McNeil Direct Programs (web/CRM/TV/Direct Mail/email campaigns); Implemented trade database programs; Developed Customer Valuation tool; Responsible for creative and content development and approval; Managed supplier relationship with ICOM Information & Communications Inc.; Led process and project management improvements; Process and Project Management:- Implemented project tracking tool for measuring DTC program success- Managed McNeil Direct Mail Program
2002-03 Achievements:Implemented Siebel CRM solution; Managed telecommunications implementation; Developed Siebel .COM Web interface for managing campaign responses and consumer 1:1 activities; Responsible for consumer analytics database; moved into Marketing as development opportunity2001 & Prior Achievements:Created award-winning SalesNet, a salesforce intranet at Johnson & Johnson Inc.; Implemented McNeil’s Corporate Intranet and Workopolis career portal on McNeilCanada.com; Participated core SAP Implementation team.Awards & Recognition:- 2002 J&J Standards of Leadership Award- 2000 J&J Leadership Award for SAP implementation
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Casey Howe works for Vincor International.
Casey Howe is listed as Marketing Manager at Vincor International.
AeroLeads has found 1 work email signal at @vincor.ca for Casey Howe at Vincor International.
Casey Howe is based in Toronto, Ontario, Canada while working with Vincor International.
Casey Howe has worked for Vincor International, Cadbury Adams, and Mcneil Consumer Healthcare.
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Casey Howe holds Hb Comm, Marketing, It from Lakehead University.
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