Cassia Hahn Email & Phone Number

California, United States

Pasadena, Ca

Managed C-Suite executives’ online presence, including Twitter, Instagram, and LinkedIn, amplifying speaking engagements, publications, and media appearances. Created and maintained client-specific editorial calendars focusing on voice and expertise of client.• Collaborated with key partners to ensure systems / policies were established and followed.• Delivered strategic communications consultation and social media planning to physician leaders to ensure client’s needs were met.• Developed educational materials for physician leaders to reduce risk to reputation.• Maintained a social media community resource site through SharePoint accessible to all communicators and physicians; Crafted and posted social media content on behalf of executive leadership. Analyzed social media campaigns.• Actively participated in various Community of Practice committees including national, regional, and organizational communications.• Led physician-based committees such as Physician Wellness.• Monitored, provided feedback and analytics, service recovery, and escalation through Reputation.com that tracks Yelp.com, Health Grades, Google, among other consumer review sites.• Helped train users during Yammer rollout.• Created and maintained SharePoint sites from planning strategic planning phases to implementation, full lifecycle.

Woodland Hills, Ca

Built and managed organizational and personal physician social media handles including Facebook, Twitter, and Instagram platforms; provided feedback and service recovery among other consumer review sites.• Defined and executed ongoing communication programs, e.g., email blasts, newsletters, intra and internet web content, videos, press releases, scripting, digital, and social media.• Conducted monthly presentations for New Employee Orientation (50+ new hires / month) to educate newly hired employees, nurses and physicians on Kaiser Permanente’s Public Relations and Communications Department.• Produced written content for digital and social media, website, promotions, collateral, newsletter, and press releases.• Led client / project consultations, strategic analysis, reputation and brand management, communication planning, implementation, and create follow-up plans to address issues.• Managed electronic directory projects including ensuring data accuracy and creation of visual content via Four Winds proprietary software.• Created ads for local publications and special event collateral.• Participated in emergency planning, focused on Public Health Officer’s role including communication and media’s role.• Reduced operational costs by managing resources while ensuring full compliance with project budgets.• Oversaw a variety of organizational and community events, including LGBTQ summits, medical office building grand openings, and community grant events.• Conceptualized, Filmed and edited internal and external videos.

Woodland Hills, Ca

Developed and taught training modules in branding and served as Lead on the Community Giving Campaign, as well as a variety of Community Benefits initiatives. Tracked Community Relations sponsorships which were key in maintaining 501c3 non-profit status.

Implemented stock / supplies controls and standardized ordering procedures. Developed efficiency-enhancing workflow / process improvements that made it possible to accommodate increasing responsibilities and avoid staff shortages.

Managed database of documentation and coding audits; created tracking forms to assist providers and coders in auditing of patient charts for Medicare reimbursement regulations.

Processed admission of patients; collection of co-payments; generation of non-member and third party bills and coding of charges.