Cassidy Wright Email & Phone Number

Manage vendors by keeping track of onboarding, privacy assessment status, vendor business liaison, questionnaire assistance, invoice management, NDAs, etc.

Alpharetta, Georgia, United States

Monitors Fiserv marketing channels to assure legal, privacy, and security compliance standards are being met. Work as a liaison between cross functional departments in both local and global Fiserv offices. Perform routine audits of marketing and communications channels including but not limited to, ADA WCAG 2.2, website cookie management, SSL certificates, opt out data, etc. Provide privacy best practices training to Fiserv marketers. Lead in Fiserv web domain management and registrar vendor relationships.Adept in tools such as ServiceNow, Archer, Ariba, Workfront, Evidon, OneTrust, Venafi, Adobe Experience Manager, Jira, etc.

Alpharetta, Georgia, United States

Created social posts, white papers, and blog posts for clients that complied with FINRA compliance regulations. Met with compliance team members at client firms weekly to review content.Monitor client website analytics & SEO best practices to ensure the websites maintain a high ROI. Run and manage Google Ads, perform lead generation campaigns, and prepare weekly webinar presentations for company CEO on relevant and actionable topics with an emphasis on the financial industry.

Greater Atlanta Area

Ensured our recruiters were abiding to compliance regulations including EEO and CCPA. Managed product lifecycle while developing category innovation strategies.Collaborated with leadership team to re-position the brand through optimizing brand strategy & identifying key market insights. Work cross-functionally to re-design company website. Implemented SEO/SEM strategies which significantly increased company’s website sessions.

Athens, Georgia Area

Work with company owners to understand & formulate their overall brand goals. Perform SWOT analyses to communicate to client where they can grow & where there are missed opportunities. Develop overall deep category knowledge. Create posts & populate content management platforms such as Buffer, Loomly, & Hootsuite. Continuously track KPI’s & run ROI analyses.

Worked with clients to grow their online presence in order meet their specific brand goals & design objectives through deep category research & crafting concept implementation. Developed the strategy & led campaigns for FORCE, a 3-day breast cancer conference. Up-kept all social channels during the event in order to create excitement/buzz & share information which resulted in the conference hashtag trending. Populated content management platforms monthly.

Athens, Georgia Area

Worked with a team of volunteers to plan and run different church events. Populated the church social media channels and created graphics to be shared across platforms. Performed ad-hoc requests as needed.

Education record

Bachelor'S Degree, Advertising