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Chris Baird is a Chief Marketing Officer at Weave (NYSE: WEAV) at Weave. He possess expertise in competitive analysis, salesforce.com, strategy, new business development, marketing and 45 more skills. Colleagues describe him as "Chris is a rare breed Marketing Executive. He’s top notch in his craft - an elite creative eye, stays disciplined and data-driven, is always pragmatic in his decision making, driven to win, an excellent leader and team builder, and a tireless worker. But what really separates Chris and makes him an ideal partner for a Sales leader is his sincere desire to identify and work on root cause problems. He never hides the ball or plays games and he makes sure his team doesn’t either. This tone that he sets creates a level of trust between Marketing and Sales that fuels momentum and makes sustained growth achievable. If I ever get the chance to work with Chris again, I’ll jump at it.", "Chris is one of the most inspiring leaders I've ever worked with. He adds value to any executive team with a strong strategic mindset and a desire to make a difference. A master storyteller and an expert marketer, he executed to high standards that positively impacted my results both as an individual contributer and a sales leader. Chris is the real deal, a friend, a mentor, and I’d jump at the opportunity to work with him again!", and "I’ve put off writing this recommendation for nearly eight months because I feared whatever I write would not measure up to the caliber person that Chris Baird is. But, I’ve put this off long enough. Chris, this is for you. Chris Baird is my friend. We met on the day I joined ObservePoint and from that day on, we were tight--not because of anything I did or was, but because Chris's warm inviting nature makes people feel welcome and genuinely cared for. And I controlled the money—just kidding. As a CFO, I appreciated Chris’s ability to make the most of what was allocated to him. He finds creative ways to fill the funnel with great leads and helped grow ObservePoint by many hundreds of percent in this way. Chris is ROI driven. If I could pick a single word to describe Chris, it would be enthusiastic. When he had an idea or got behind others' ideas, his energy levels accelerated the growth like fertilizer on seeds. His enthusiasm was viral. Chris inspires his team and gives opportunities for advancement and career development. He takes time with the individual regularly to guide them and remove obstacles or perceptions that hinder their momentum. I believe Chris to be a clear-headed leader who sees and communicates vision well. Chris has my highest praise and endorsement. I truly hope to work with Chris again someday and envy those who will work with him until then."
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Chief Marketing OfficerWeave Jan 2022 - PresentLehi, Utah, UsFounded in 2011, Weave is a SaaS-based communication and engagement technology company that is transforming the way Small Businesses Attract, Communicate and Engage with their Customers! Weave focuses on helping businesses create amazing and memorable customer experiences by providing them with the tools they need to unify, modernize and personalize customer interactions and engagement, so they can focus on running their business and selling their core products and services. Weave is more than just a technology vendor. We are an essential partner to small businesses everywhere that value customer relationships and want to grow their business! #peoplenotemployees -
Chief Marketing OfficerObservepoint Mar 2020 - Jan 2022Pleasant Grove, Utah, UsObservePoint is the pioneer and industry leader in Digital Data Governance. Created by the founder of Omniture, John Pestana and Rob Seolas, ObservePoint ensures accurate data collection across all digital marketing channels, while actively performing tests to find reporting mistakes, duplicate tags, data leakage and page errors. Without any code to deploy, ObservePoint delivers alerts real-time, to help you make better decisions on your big data. A few of our customers include Adidas, Marriott Hotels, Nordstrom, CBS and American Express -
Vice President, MarketingObservepoint Nov 2014 - Mar 2020Pleasant Grove, Utah, Us -
Sr. Director Of MarketingObservepoint Sep 2014 - Dec 2014Pleasant Grove, Utah, Us -
Manager, Web Strategy And Demand MarketingAdobe 2012 - 2014San Jose, Ca, Us -
Manager, Content And Demand MarketingAdobe 2008 - 2012San Jose, Ca, Us -
Partner Business ManagerOmniture 2007 - Oct 2008Lehi, Utah, UsPartner Business Manager Omniture | Orem, UTEnsure complete success of Omniture’s largest agency partners across multiple holding companies. Provided product and solution support to top tier agencies to promote aggressive adoption and growth. • Managed agency team and helped grow agency revenue contribution from $22M in 2007 to over $163M in 2009. • Instituted Agency Business Plans. Annual product/relationship review.• Developed monthly product marketing webinar with agency community. Introduced product enhancements and best practices.• Regular contact with senior-level and C-level executives of customers and non-customers.• Coordinated Omniture and partner activities with marketing, sales and support resources to reduce overlap and conflict with agencies. Leverage Omniture sales and support structures and processes to help agencies reach identified goals.• Organized agency market needs into clear business priorities and offerings.• Uncovered department misallocation of resources. Resulted in annual Omniture savings of $1.2M. -
Global Marketing Manager - ApacMrs. Fields Famous Brands Jan 2007 - Dec 2007UsConducted a market entry analysis for Mrs. Fields Brands in South Korea• Organized focus groups and professional mediators with third-party marketing firm in Seoul.• Provided a comprehensive competitive analysis of dessert/treat market in South Korea.• Worked with executive team to discuss future company growth ideas.• Traveled to South Korea and represented Mrs. Fields during focus groups and additional research.• Presented findings and recommendations to Mrs. Fields executive team. -
Director Of SalesBluesky Aug 2003 - Aug 2007Lead account executive, recruiter and trainer for regional sales team. Responsible for all business development and growth targets across field, digital and inbound sales teams. • Responsible for interviewing, hiring and training of qualified sales individuals.• Partial responsibility of online lead generation, landing page optimization and website conversion.• Managed large geographical area and supervised all new accounts.• Conducted daily training meetings and incorporated SPIN selling techniques.• Ranked as top sales performer in company over 4-year period.• Conducted weekly interviews with sales representatives to review and set goals.• Helped to uncover previous management inefficiencies, increasing employee productivity by 20%.
Chris Baird Skills
Chris Baird Education Details
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Brigham Young University -
Brigham Young University Marriott School Of Business
Frequently Asked Questions about Chris Baird
What company does Chris Baird work for?
Chris Baird works for Weave
What is Chris Baird's role at the current company?
Chris Baird's current role is Chief Marketing Officer at Weave (NYSE: WEAV).
What is Chris Baird's email address?
Chris Baird's email address is cb****@****ail.com
What is Chris Baird's direct phone number?
Chris Baird's direct phone number is +180144*****
What schools did Chris Baird attend?
Chris Baird attended Brigham Young University, Brigham Young University Marriott School Of Business.
What skills is Chris Baird known for?
Chris Baird has skills like Competitive Analysis, Salesforce.com, Strategy, New Business Development, Marketing, Management, Leadership, Recruiting, Sales, Direct Sales, Training, Omniture.
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