Senior Ux Web Designer
Current• Spearheaded creative design and user experience enhancements for emails, websites, banners, blogs, and social media posts, resulting in improved engagement and donor interaction.• Collaborated with cross-functional teams to formulate comprehensive campaign strategies across diverse channels including print, web, social, SMS, and email.• Leveraged data-driven insights from tools like Optimizely, Moveable Ink, Salesforce,, and GoogleAnalytics to optimize forms, donations, and engagement through effective A/B testing techniques.• Developed compelling campaign graphics using Adobe Photoshop, Illustrator, InDesign, XD, and Figma consistently aligning with organizational brand guidelines.• Conducted user testing to inform the creation of mockups for forms and webpages, successfullyenhancing user engagement and overall satisfaction.• Played an integral role in seamless website migrations and transitions to new mailing list serviceproviders.• Orchestrated negotiations of deadlines with internal and external stakeholders, ensuring on-time project delivery without compromising quality across multiple campaigns.• Mentored and cultivated a high-performing team while providing hands-on training and guidance to direct reports.• Crafted timely and impactful creative messaging in response to significant news events, effectivelyengaging donors and the public.• Proficiently handled photo and video editing tasks, enhancing visual content for various campaigns.