Charles Dunlap Email & Phone Number

Greenville, South Carolina Area

SummaryUtilizing my knowledge of the Packaging and Plastics Industries especially in the areas of market segmentation, converting, printing, films / lamination, distribution, and sustainable products, I assist assigned clients in a variety of efforts including enhancing their knowledge of key industry trends, market growth segments, corporate industry.

Greenville, South Carolina Area

• Reporting to the Vice President of Strategy and Business Development, led the sales and marketing functions for this start-up, environmentally friendly packaging business. Led the global commercial development of the.
• Introduced Biosphere products into major retail outlets including Wal-Mart, Whole Foods and Golden Spoon Yogurt.
• Converted Kraft Foods from plastic to Biosphere packaging for their Canadian gum packaging containers which delivered annualized sales of $4 million dollars.
• Won “Industry Environmentally Friendly Product of the Year” awards from DuPont and 3M.
• Successfully positioned Biosphere technology as a premium offering in environmentally friendly space leveraging colors, printing and embossing capabilities.

Greenville, South Carolina Area

• Created and implemented the marketing promotional and strategic initiatives in the commodity produce packaging business. Implemented a successful sales strategy focused on specialty bags, printing, and technical.
• Turned around business segment profit performance from being marginally profitable to contributing 40% margin through a combination of product pruning, third party supply arrangements and new product introductions.
• Secured a $10 million dollar three year contract with Taylor Farms.
• Expanded company’s participation in the Produce Industry from one exclusively focused on flexible packaging to include rigid trays with introduction of Simple Steps technology.

Greenville, South Carolina Area

• Reporting to the Vice President of Food Packaging, managed the $62 million North American Dairy Packaging Market. Led all marketing, promotional and strategic initiatives for this business segment.
• Led introduction of two new product categories leveraging global manufacturing capabilities. These led to the company dominating the 40 pound block cheese market segment and establishing a competitive position in the.
• Improved business profitability by 17% using a combination of tools including product pruning, seasonal manufacturing and new product introduction.
• Introduced systems marketing approach coupled with a capital lease program to enhance share and profit in the block cheese business.

Duncan South Carolina

Reporting to the Executive Vice President, assigned various commercial and developmental analysis projects principally related to the dairy and beef industry.