Christopher M. personal email
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Results-driven executive with extensive experience in brand strategy, content development, and multi-channel marketing campaigns. Expert in producing impactful broadcast and digital media content, specializing in award-winning copywriting, commercials, audio, advertising, music, and podcasting. Proficient in Adobe Creative Suite, Pro Tools, and project management tools such as Slack, Asana, and Microsoft Teams.Proven track record managing $30M+ commercial inventories and driving brand growth through collaboration with design, marketing, and artist relations teams. Successfully led digital and broadcast productions, creating launch assets, managing project schedules, and overseeing budgets. Notable clients include United Airlines, the US Navy, General Mills, Coca-Cola, LEGO, and top ad agencies like Young & Rubicam and Left Off Madison.Skilled in GTM strategies, vendor management, and negotiating project parameters. Adept at leading external creative and production partners to deliver high-impact, award-winning campaigns. Industry knowledge complemented by guest speaker roles at Hofstra University, New York University, and Howard University.
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SpecialistAppleUniondale, Ny, Us -
Senior Content Producer (L6 / Program Manager Iii) - Amazon MusicAmazon Music Jun 2022 - PresentNew York City Metropolitan AreaAs the Station Manager for two streaming stations, I oversee day-to-day operations in coordination with talented music programmers and on-air personalities.Key Contributions:☛ Implemented standardized procedures through comprehensive Standard Operating Procedures (SOPs), optimizing efficiency and enhancing the quality of end-to-end deliverables.☛ Spearheaded the development of innovative concepts from inception to fruition, amplifying the overall impact and resonance of presentations and content.☛ Crafted concepts rooted in data analysis, key performance indicators (KPIs), customer insights, cultural insights, and extensive subject matter expertise.☛ Orchestrated day-to-day operations and workflows, fostering seamless collaboration between internal and external teams.☛ Fostered close collaboration with key stakeholders to secure top-tier artists, synchronizing efforts with both U.S. and Global marketing/social teams to drive the promotion of outstanding content.☛ Collaborated with visual design and artist relations teams to create visually captivating imagery that authentically represented artists while embodying station branding.☛ Worked in partnership with engineering teams to explore core and advanced features, engaging in discussions regarding tradeoffs within Forge software.☛ Demonstrated proficiency in developing and executing strategic roadmaps.☛ Utilized strong editorial judgment to make decisive and action-oriented decisions.☛ Oversaw the management of online content and maintenance of Amazon Music stations.☛ Monitored station metrics (e.g., MAU, monthly average users) and data points using Tableau software, ensuring real-time, measurable data aligned with Service Level Agreements (SLAs) and leadership expectations throughout the process.☛ Directed and supervised departmental special projects. -
Media Production Specialist / Creative Director / Executive ProducerChris Mercado Inc. 2008 - PresentGreater New York City AreaThroughout my illustrious career, I have consistently delivered unparalleled excellence in producing top-tier broadcast media. My expertise spans nationally syndicated shows such as Cafe Mocha (in over 35 markets), with an impressive portfolio encompassing podcasts, voiceovers, radio and television commercials, and impactful campaigns. I have demonstrated a keen ability to generate compelling and creative writing, consistently exceeding expectations.In addition to my prowess in content creation, I have seamlessly recorded, edited, and mixed the works of hundreds of recording artists and celebrities, both in-studio and remotely. My extensive tenure in the industry reflects a commitment to excellence and a track record of success. With a diverse skill set and a proven ability to adapt to various mediums, I am well-positioned to bring a heightened level of professionalism and creativity to any project.
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Senior Creative Producer - Amazon AdvertisingAmazon May 2020 - Jun 2022New York, United StatesAs a Senior Creative Producer, I managed the day-to-day audio production of ads airing on Amazon Music’s Free Tier and custom sales-based projects. Applying my relationship-building skills, I liaised and worked closely with the design team to develop a training SOP for the Design Scale Solutions (DSS) team allowing visual designers to work with audio producers on the same assignments.Key Contributions:☛ Spearheaded a substantial expansion of the AACS (Audio Ads Creative Studios) team in 2021, resulting in the delivery of an impressive 925 (+254% YoY) audio ad creatives, contributing to a notable revenue of $26.87M.☛ Directed voice-over talent during recording sessions across multiple regions including the US, UK, and DE, showcasing hands-on expertise in audio editing and meticulous oversight of recording studio 3P vendors.☛ Implemented a robust and measurable system for ad classification and scalability, now adopted internationally.☛ Engineered streamlined creative writing processes, guiding scripts from ideation to fruition with a customer-centric approach, yielding tangible outcomes.☛ Collaborated with the UX department to design and implement tailored training programs for CCMs (Creative Campaign Managers) and AEs (Account Executives), emphasizing audio ad strategies and seamless integration with the AACS team.☛ Helmed the Audio Ads department as the Single Threaded Owner in Q4 2020 amidst the pandemic peak, achieving unprecedented success with no revenue loss, record-breaking income, and exceptional performance during critical sales events such as Black Friday/Cyber Monday and Prime Day. 2019 Q4 Revenue: $1.73MM / 2020 Q4 Revenue: $8.80MM (+408.7% YoY growth). -
Creative Services Director - Emmis CommunicationsEmmis Communications Jun 2007 - May 2020New York, NyAs a Creative Services Director, I oversaw cross-functional collaboration, facilitating seamless communication between the traffic and sales departments. In addition, I played a pivotal role in devising program features and leading special productions, including the creation of sponsor-based promotional vignettes.Key Contributions:☛ Spearheaded the management of a portfolio exceeding $30 million in on-air commercial inventory, managing a team of producers toward exemplary outcomes.☛ Devised sales-centric and engaging content, including vignettes and specialized programming, to enhance brand presence through strategic advertorial placements.☛ Demonstrated adept fiscal stewardship by overseeing budgets and resource allocation for supplies, maintenance of music libraries, recording equipment, and talent acquisition, optimizing operational efficiency.☛ Ensured impeccable sonic standards for on-air audio programming while efficiently managing critical commercial production deadlines.☛ Elevated station branding and market penetration in collaboration with promotions and programming divisions, producing acclaimed content such as station promos, sweepers, composites, and IDs.☛ Pioneered the identification of latent market prospects, crafting strategic production blueprints, and securing cutting-edge sales sponsorships through cross-functional collaboration with programming, promotions, and sales teams.
Christopher M. Skills
Christopher M. Education Details
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3.54 -
3.32 -
Music Production Certification
Frequently Asked Questions about Christopher M.
What company does Christopher M. work for?
Christopher M. works for Apple
What is Christopher M.'s role at the current company?
Christopher M.'s current role is Specialist.
What is Christopher M.'s email address?
Christopher M.'s email address is so****@****hoo.com
What is Christopher M.'s direct phone number?
Christopher M.'s direct phone number is +191741*****
What schools did Christopher M. attend?
Christopher M. attended Mercy College, Iona College, Berklee College Of Music.
What are some of Christopher M.'s interests?
Christopher M. has interest in Rocktopia, Harvard Business School, Cheddar, Mta New York City Transit, Africanancestry, Black Brilliance, Roland Corporation U, Black Travel Movement, Tourist Information Center, Consequence Of Film.
What skills is Christopher M. known for?
Christopher M. has skills like Radio, Radio Producing, Sound, Music Industry, Pro Tools, Music Production, Digital Media, Radio Advertising, Audio Engineering, Radio Production, Radio Promotions, Radio Broadcasting.
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Christopher M.
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