- Primary lead on providing insights to the global Services team in the transition and implementation of "as a Service" offerings- Design, execute, and deliver key primary market research programs and manage market research vendor relationships- Focus on building a deep understanding of business group priorities and drivers as a means to provide action-oriented insights and recommendations- Actively partner with executive team and key business stakeholders to develop a strategically aligned research/insights plan to grow HP's services and solutions business - Translate data and key findings into insights that drive product strategy, as well as identify opportunities for innovation and differentiation

> Provide market insight, the opportunity assessment and strategic recommendations that will directly impact the development of new products, features and services> Support cross-functional teams by conducting research and collecting intelligence for the North American market, which include:• Focus Groups (quantitative and qualitative)o Consumer usage and behavioro Software and UI testingo Features and services analysis • Consumer segmentation and ethnography• Product concept studies• Market, customer and competitive intelligence• Custom research projects> Charged with developing and implementing the product strategy for each account to positively impact market share, volume growth and profitability> Developed product positioning and messaging to differentiate the portfolio> Represented Huawei as the subject matter expert, as well as support Product Planning activities, Sales and Marketing initiatives, including brand building> Design and lead Executive Strategy Workshops

> Assessed the competitiveness of Nokia's product portfolio and assets - Published predictive competitor roadmaps by feature set, price band and segment - Developed predictive pricing/volume forecasts to support portfolio planning and business cases> Researched and mapped consumer & technology trends that provided insights to support and guide the product development process> Monitored operator portfolio strategies including segment/category evolution, portfolio sizing by SKU count and retail pricing targets - Published quarterly competitive opportunities and threats assessments and portfolio updates to executive management> Responded to strategy, product planning and execution teams with custom project support> Identified and monitored competitor product portfolio and key metrics

- Managed a team of nine Product Managers covering all company product lines including:* Development of all consumer electronic devices* Data products* Entire accessory line-up- Responsible for managing all products throughout the product lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, product roadmap and working closely with product planning, program management and software engineering to deliver winning products- Full ownership of the business case including:* P&L responsibility ($400M in revenue)* Establish cost, MSRP, product mix, margin and total cost of ownership

- Managed the team responsible for the development and delivery of a yearly $500M product portfolio- Developed the device product roadmap including feature set definition, hardware requirements, applications, timeline, etc.- Ensured clear and stable Plan of Record: established roadmap/requirements baseline, project priorities and change control across all disciplines including marketing, brand, product development, supply chain, sales and engineering- Accountable for development process improvements to reduce variation and complexity, driving improved quality and faster time to market- Worked cross-functionally with internal and external stakeholders during ideation, deal initiation, due diligence, negotiation and responsibility for related process management activities

- Created and developed two web based products to extend the existing customer base - Owned end-to-end development from the ground up including research, product concepts, business cases and marketing plans- Managed project teams, customer teams and third-party vendors- Led teams in program and process development focused on improving business functions and efficiency- Conducted all sales and account support- Initiated product trial programs to best understand consumer behavior- Additional duties included demand forecasting, competitive positioning, branding and pricing