Creating over-goal revenue by quickly identifying untapped markets is my core strength. In business development and senior sales roles, I have consistently over-achieved quotas by up to 85% and boosted volume 60%+ with innovative angles to traditional selling.Sales results from my relationships with key accounts including Ford, Dannon, Pizza Hut, Frontier Airlines, Safeway, Western Union, Burger King, Dominos Pizza, and American Family include:OVER-GOAL REVENUE-186% of goal at Comcast Spotlight as first Colorado rep closing Internet services; won national 2009/2008 awards for Internet/interactive sales-Top Producer for sales of alternative Internet platformsSALES TURNAROUNDS-ADVO branch sales increase from 53rd to 5th company-wide-Continual account replacement due to ~50% annual churn in aggressive marketNEW-MARKET RESULTS-113-134% results for Spanish media outlets; closed Chevrolet, GMC, Coors, Dodge, Verizon, Cadillac, & Qwest accounts-Early Internet sales adopter generating new business by customizing first online service pitches to Frontier Airlines, Allstate, & Lennox-Over-goal revenue from identification of top-spending categories/targeting for national players accustomed to Top 10 marketsCOMPETITIVE RESEARCH-34% of all 2008 billing revenue as top 10%-ranked ad executive; commended by clients for superior analytics/ad planning-Reactivation for 6 of 7 Burt Automotive Group dealerships, working with C-level contacts to demonstrate areas of opportunity using R.L. Polk Company dataREVENUE SOURCESAdded Disney program producing $140K incremental revenue as VP/GM-$800K pipeline from universities including New Mexico, Oklahoma State, Texas Tech, Missouri State, Kansas State, Wyoming, & others-New enterprise account with potential for 27 markets, closing sales through Web & relationship-building-$240K Cascadian Farms deal—representing client’s first cable ad investment-$390K+ in specialty sales to Verizon, McDonalds, & World Cup Soccer
Listed skills include E Commerce, Account Positioning, Digital And Online Media Sales, Revenue Growth, and 16 others.