I’m an account executive and experienced sales strategist with 20+ years of experience in the industry and a particular emphasis in CPG sales. I’ve spearheaded sales strategy, team leadership, and customer experience. With a successful track record of closing deals and building repeat business, I have brought significant value to the teams I’ve been a part of.In my current role as Account Executive at Caribbean Food Delights, I drive sales and profits in the club/mass channel by developing relationships with buyers. Human connections drive sales; one of my top strengths is my ability to build strong connections and interpersonal relationships. Establishing trust is crucial, and I prioritize integrity and honesty while building connections. Because of this, I’ve been able to develop a diverse network of suppliers, vendors, and partners.Strong teams create strong sales numbers, and I enjoy coaching and mentoring teams. I have developed high-performing teams in several of my roles, and I enjoy working one-on-one with team members to establish goals, provide learning opportunities, and cultivate an approachable, collaborative environment. I’m proud of the impact that I’ve created in my past roles. For example, I led an 11% sales increase in my current role at Caribbean Food Delights, and I managed a large territory ($4M in sales) for Bio Lab in my previous position as District Sales Manager. At Coca Cola, I progressed from Business Development Manager to Account Manager by managing a diverse portfolio of national customers and soliciting 437 new accounts.Throughout my career, I have consistently boosted growth, revenue, and customer loyalty for the companies that I’ve worked for—I have also exceeded sales targets time after time. I am a driven, motivated professional, and I look forward to my next professional challenge.Let’s connect! Or email me at wils71@yahoo.com. Key Strengths: Regional Sales Management | Market Expansion | Strategic Planning | Brand Management | Client Relationships | Sales Coaching | Contract Negotiation | Business Analysis | Performance Metrics | SAP | Margin Minder | MS Office