- Leading new business incubation efforts clean energy products and services in North America- Vetting and partnering with Clean Energy startups to integrate new technologies into construction sites

Joined company in April 2022 to provide additional support to executive team while CEO was on a 6-month assignment leading a different portfolio company. Roles and responsibilities have included everything from 2023 product line review prep to monthly board meeting planning and execution as well as innovation planning, pricing strategy, and the development and execution of the beauty brand’s first international export strategy.

I work with Clean Earth Rovers, a marine cleantech startup dedicated to removing and monitoring pollutants in nearshore waterways through both an autonomous vessel and small, floating datapods.We’ve raised $100k+ in grant funding and are always interested in speaking to potentialInvestors.

I led CarryOn Wellness, a CBD food and beverage brand spun out from Ocean Spray’s Lighthouse Incubator. During this period, I led an 11-person cross-functional team that achieved the following accomplishments, among others:- Rebranded the product in 45 days, resulting in it being awarded ‘Best CBD/Hemp Product of 2020’ by Beverage Digest and scoring #1 of 40 leading CBD beverages in a blind shopper study - Secured distribution at Sprouts Farmers Market (Ocean Spray’s first distribution with this account) resulting in both skus consistently reaching top-30% velocity among all CBD drinks and a request from the buyer to expand to 260 stores across 9 states.-Oversaw the development and execution of a holistic marketing toolkit including TV, digital, shopper marketing, digital couponing, microinfluencers, and PR that collectively generated over 30MM impressions in 2 months.

For several semesters I taught StartupUC, a course that teaches students from multiple fields how to develop startups from ideation to launch. During this period, I also served as an Entrepreneur-in-Residence at the 1819 Venture Lab.

Co-founder of a B2B experiential marketing and software startup that that connected thousands of military students and alumni of the nation's top-ranked universities with 70+ Fortune 500 employers. Company was acquired in April 2018.Led all branding, marketing, and sales activities eventually evolving the firm into a portfolio of 4 super-premium, distinct brands, each delivering year-over-year growth. Fully involved in all aspects of M&A process including legal; broker identification, evaluation, and selection; data preparation and analytics; and more.

In this role, I initially led the Crest toothpaste ($1B brand) delivery business (P&L) and then transitioned to leading all Global Innovation for the company’s teeth whitening business (Whitestrips, Brillance 2-step toothpaste, etc.)