•Developed effective organic and paid social media content to recruit employees, drive business, and build awareness for small businesses.•Designed engaging still and animated visuals for social media and digital advertising campaigns to promote song and album releases. •Successfully implemented and managed Facebook ad campaigns to drive traffic to artist’s social media and streaming platforms. For one band, increased their fan conversion rate (Listeners to Followers) from 3% to 14% by utilizing their audience to advertise and reach similar people.•Successfully utilized organic and paid social media advertising to bring band’s Instagram from 50 to 430 followers and Spotify monthly listeners from 50 to 5000.•Analyzed data from DSPs and ChartMetric to assist with performance tracking and audience targeting.

•Created a social media strategic plan to drive awareness to the business and drive shoppers to the social platforms. •Responsible for developing and posting content to Facebook, Instagram, Twitter, TikTok and Pinterest, to improve impressions, conversions, and traffic to the pages.•Successfully executed paid marketing campaign to achieve extremely low CPMs across all platforms and drive shopper interaction with the retailer.

•Successfully pitched new music for In Sounds artists to both playlists and radio stations, extending reach and streams.•Responsible for managing the In Sounds YouTube page, hosting an independent music livestream show, and increasing subscriptions by 30% while driving traffic to featured artist’s social media and streaming profiles.•Responsible for managing the In Sounds discord server, driving listeners to the server, and facilitating conversations about music and In Sounds artists.

• Strategized a content calendar• Gathered ideas for website and social media account improvement to increase engagement and stimulate growth• Currently planning to increase Search Optimization to increase website traffic

• Assisted servicing several types of equipment to ensure expedient repair and minimal downtime.• Organized and collected inventory for future and efficient use.• Stocked and assisted in managing equipment and inventory.

Performed several labor tasks with a variety of different kind of work everyday.