Hello! I am Ciprian Bădălan, a graphic designer with 18+ years of work experience in design consultancy and advertising, specializing in branding — Corporate Identity Design, Identity Systems, Brand Communication & Packaging Design.• I am a problem solver. I like to untangle branding issues through design.• I am used to easily observe the big picture of a project and to think about the appropriate design strategy and its impact in depth on every sub-brand, product, service or other piece of communication.• I like to create solid brands and I don’t fall for trends. Also, I am not stuck in a design style — I am able to adapt depending of clients objectives.• I always put the brand first. I will always suport the best idea on the table, no matter whose it is. I work best with Brand Idea.• I am used to taking the lead of the project on exploring conceptual ideas and transitioning them through to development and final completion.• I am responsible and conscious of timings and always have completed tasks succinctly.• I always ensure all work aligns with the brief and it can be developed across a variety of applications and media ensuring high quality on all forms.Throughout my career I've had the opportunity to work on both large-scale branding projects and energy-bursting indie experiments. Both my conceptual approach in design and my accumulation of knowledge — the volume of cases, industries, and situations solved — enabled me to successfully lead difficult branding and packaging projects for clients like Heineken, Vodafone, Orange, HBO, Audi, Honda, RBS, ING Bank, Orkla Foods, Brico Depôt, Bitdefender and so on.My work has been recognized in international competitions like Red Dot Awards, Graphis, Rebrand 100 or Pentawards, and many of my projects were published in specialty books worldwide.