Chris Cortez Email & Phone Number

Atlanta, Georgia, United States

- Primary account management lead on the 1+ year, agency-of-record (AOR) partnership with Church’s Texas Chicken National QSR brand, leading the #1 revenue-generating account at Brunner.- Primary client contact for Church’s executive marketing management and C-suite for all advertising and marketing initiatives including broadcast/addressable video, audio, social media, CRM, website and brand development & evolution.- Leading broad team of agency professionals in the strategic development, planning, execution and reporting of all facets of a $2M+ production budget and $5M* overall National and local marketing budget.- Results include surpassing client KPI objectives with 9.3% year over year comp sales and 8.7% comp traffic. Secured AOR status for 2025.

Los Angeles Metropolitan Area

- Fulfilled a lifelong dream by opening and operating Alternate Universe, a brick and mortar retail shop located on Sunset Blvd in Echo Park, selling comic books (Marvel, DC, Image, Dark Horse, etc.), graphic novels, board games, trading card games (Pokémon, Magic the Gathering), and toys & collectibles, for over 8 years.- Grew total year-over-year revenue by 21% in 2021/2022 with an average ticket size of $28.76 by offering curbside pickup and home delivery options, focusing on solid inventory management, fostering relationships with product distributors, and incorporating a robust online sales strategy to supplement in-store sales, generating 24% of weekly sales volume in 2022.- Built and cultivated a loyal gaming community by hosting weekly game tournaments and events. Supported local neighborhoods by contributing to libraries, school raffles, and fundraisers.- Interviewed by NPR Marketplace in November 2021 about brick & mortar retail outlook for small businesses in a COVID-heavy holiday season.- Named Best Comic Shop in 2015 (one year after opening) by LA Weekly; Los Angeles’s premier local culture publication.- Successfully closed the brick & mortar location in September 2022 with the final sale of all remaining inventory. See customer comments following our farewell post on Instagram here: https://www.instagram.com/p/Cf9t-3mvLi1/?igshid+NmNmNjAwNzg

Los Angeles Metropolitan Area

Member of the volunteer-staffed, Project-Based Consultant team working on an 'environmental scan' for the LEAP (Learning Enrichment After-school Program) Foundation as they embark on developing a strategic plan for their future.

Los Angeles Metropolitan Area

- Directed the International and Domestic franchise sales and development marketing for CKE Restaurants (Carl’s Jr. & Hardee’s), Denny's, Yogurtland and Mathnasium. - Led the consumer account management of Del Taco’s digital and social media marketing, and Mathnasium’s digital and local marketing campaigns.- Built brand positioning and developed targeted marketing campaigns for over 10 active client accounts, realizing 17% average growth in client billing ($3.45M total), via strategic marketing recommendations. Activations included digital advertising, social media marketing, website design development & management, direct mail/email, print collateral, local marketing plans, and promotions.- Led the development and growth of profitable new business as the face of new Business Development for Sprokkit; efforts led to the onboarding of Yogurtland and Instant Imprints as active clients representing over $1.7M in new billing.

Greater Los Angeles Area

Lead Account Director for Sprokkit's franchise development and marketing accounts including CKE Restaurants (Carl's Jr. & Hardee's) and Denny's. Responsible for managing all franchise marketing activity for both clients including the franchise sales recruitment website, online advertising, print advertising, franchise portal, lead management, print and collateral development, trade show materials and booth development, web application projects, direct mail/email campaigns, local market recruitment campaigns and day-to-day client management.

Los Angeles, California, United States

- Supervised local marketing plans and media schedules for 16 demographic marketareas in the Northwest and Northern California. Worked closely with Burger King’s corporate field marketing manager and more than 100 local franchisees as the West Coast region’s strategic market planning leader, overseeing $10.8M in local marketing funds.- Planned, sold-in and implemented local marketing schedules for each DMA, including tactical media recommendations for general market TV, radio, out-of-home, print, promotions, sports partnerships, and digital advertising initiatives.- Led the management of all BK professional and collegiate sports partnerships and sponsorships, including promotional activities with the San Francisco 49ers, Seattle Mariners, Seattle Sounders, Oregon Ducks, Oregon State Beavers, Portland Timbers & Portland Trailblazers.- Created a ‘Sports Partnership Toolkit’ document, for use by other Account Supervisors in the field to create and manage successful programs in their respective market areas

Greater New York City Area

At Abilities!:- Researched and created a new, unifying brand name for Abilities! (a NY-based non-profit dedicated to serving the nationwide, disabled community) that identifies the objectives of the organization and distinguishes it from the competition.- Developed home page design and implemented update guidelines to keep online content refreshed and relevant at www.abilitiesonline.org.At Titan:- Directed and implemented the re-naming, re-branding and logo design for the Long Island real estate construction and development firm formerly known as RECAL Associates.- Guided the composition, creative direction, copy-editing, content selection and navigation architecture for the firm’s first web presence: www.titannewyork.com.

Los Angeles, California, United States

- Managed the operations department for the on-air promotions division at Fox Sports Net.- Supervised the Post Group, a post-production facility under contract by Fox Sports Netfor avid and online editing, audio mixing, CGI and versioning of all broadcast promo campaigns for 16 Fox Sports Net regional satellites, and main FSN network.

Santa Monica, California, United States

- Created the business/marketing plan for the model year '02 Integra/RSX re-launch, managed the MDX launch kit, MDX print and newspaper ads, 3.5RL and 3.2TL magazine ads, MDX out-of-home, television flighting, dealer materials and marketing budgets.- Managed creative, traffic, media and print-production teams on the above projects in addition to close client contact and creative presentations.

Los Angeles, California, United States

- Managed regional promotional and media planning and developed broadcast creative calendars for the Pacific Northwest divisions of the U.S. grocery chain.- Led the supervision, approval and development of co-marketing initiatives/ campaigns between Albertsons and their co-operative vendors

Stamford, Connecticut, United States

- Collaborated on concept development and promotion implementation for Coca-Cola's National Brand and Customer Marketing groups for their promotions agency of record.- Worked on promotional marketing projects for Coca-Cola Classic, Diet Coke, Cherry Coke, Mr. Pibb, Fruitopia, Barq's, Minute Maid, Powerade, Cool from Nestea, and Fresca.

Schenectady, New York, United States

Participated in GE's college internship program working for GE's Corporate Benefits Delivery division in the Human Resources and Executive Compensation departments.

Bachelor Of Business Administration (B.B.A.), Marketing

Activities and Societies: Head of the BBA committee on 1st year teamwork exercises.

Bachelor Of Business Administration (B.B.A.), Marketing

Activities and Societies: Phi Gamma Delta, Intramural Sports, Business School, Film and Literature.