Hello. I’m Cory Carter, a marketing leader with over 20 years of experience in business development and over 12 years of experience in building and launching customized marketing strategies, with a focus on franchise operations and talent development.I have mastered the ability to unify and execute a strategic vision. My collaborative and comprehensive approach ensures whatever channel we are developing — be it Podcast, Blog, Website, Social Media, PPC, or PR — is positioned to produce marketing-qualified leads and full pipelines. I have a strong passion for driving revenue growth, leading a high-performing team, and ultimately creating magnetic marketing.OTHER AREAS OF EXPERTISE:Marketing Strategy & Activation: I work cross-functionally and with C-Suites to develop and implement comprehensive marketing strategies for hero marketing channels.Segmented Customer Journeys & Campaign Management: I ensure messaging is tight and clear, always driving to specific Objectives and Key Results across all sales funnels, media placements, and copywriting.Channel Management: I have extensive experience managing marketing for multiple channels with complex campaign and content placements, leaning on competitor, audience, and market analysis to guide decision-making.Team Development: I have a proven track record of driving key metrics and achieving goals through supporting teams and individuals, empowering them to grow and leverage company resources.Organic & Inbound Expertise: Although I have significant sales and outbound experience, my specialty and passion lie in producing high-quality content marketing. I believe this is one of the most powerful lead-generation and loyalty-building avenues for any company.Available for SPEAKING, CONSULTING, COACHING, BUILDING and more. Please reach out to discuss working with me.