•Monitored daily project activity and progress across all team members for creative services, including communicating project delays and bandwidth openings by mastering and utilizing PM Workfront tool to resource, track, monitor, execute, and report on creative programs and campaigns•Allocated creative resources based on capacity, collaborated with project management and creative leads to prioritize and identify potential solutions, and managed day-to-day priority shifts. •Streamlined resourcing by coaching PMs, partnering with PM leads and creative directors, and driving more open communication.•Led strategic development and implementation of new and existing processes and workflows in support of creative services. Moved into and developed resourcing process in Workfront; built forecasting procedure for campaign and high-profile work; and created new Agile and intake processes for creative Scrum teams. •Supported optimization of Workfront and associated integrations, automations, and workflows for creative services teams, performing data tracking, asset management, daily production, resourcing, and project scheduling.•Led enhancements and roadmaps, driving improved Scrum-client partnerships, enhanced project intake, and streamlined workflows. •Coached and mentored Scrum Masters and guided Scrum teams in achieving greater efficiency and more productive ways of working while streamlining process by trial and error from findings in weekly retrospect.•Created, maintained, and distributed process documentation and training materials as applicable. Partnered with initiative leads to develop training and provide feedback and recommendations for implementation.•Provided support for agency members in tasks and time tracking utilizing Workfront job tool.

•Held project management lead role for in-house agency. Led and implemented project management processes to effectively strategize and manage project timelines for specific channels and campaigns. Provided detailed solutions and troubleshooting to keep creative projects on schedule and ensure precise accuracy in quality control. •Assumed lead role in monitoring workflow of project management team as well as addressing capacity issues, realigning work, forecasting work, and surfacing volume concerns to leadership.•Led and assisted daily project matters, marketer concerns, and team member inquiries. •Assisted in daily management and mentoring for 13 project managers. Engaged daily with team for project / process troubleshooting and guidance to ensure all creative jobs were on track and successfully delivered.•Led and facilitated weekly one-on-one calls, communicated KPI performance ratings, and conducted mid-year and annual review processes for direct reports. Established framework for production Agile and trained Scrum masters to implement, resulting in record adoption and efficiency for production teams. •Liaised with creative, production house, marketing on demand, and account teams to manage and route work to partners. •Created and managed updates to templates in job management / tracking tools: RoboHead, Jira, eDAM, and Aprimo. Identified inefficiencies in PM processes and created new methods to address pain points and improve user experience in IHA tools. Enhanced project efficiencies for teams to ensure IHA followed legal guidelines for risk / compliance and audit. •Provided admin / tech support for agency members in RoboHead job tool. Co-created onboard guides and process documents. Assisted in training new PMs to help each achieve success in their new role.

•Managed digital and print marketing materials / campaigns for in-house agency creative teams.•Led and implemented project management processes to strategize and manage project timelines for specific channels and campaigns. Provided detailed solutions and troubleshooting to ensure projects were on schedule and ensured precise accuracy in quality control. •Worked daily in various marketing channels to successfully advertise company’s core brand, including print, digital, social, direct mail, ATM, web, and digital media. •Provided quality check as final creative materials routed to all appropriate agency media partners and vendors. •Specialized in creating onboarding materials, trained and onboarded new staff, and managed resources for PM team. •Participated in process improvement task force groups and led specific projects to improve organizational procedures. •Partnered with client group support to include corporate communications, wholesale, community banking, consumer lending, brand strategy, small business, and retail banking.

Managed SuperValu, Inc. supermarket chain. Planned and prioritized project workloads with offshore production team. Worked directly with clients in creating SOWs, communicating project issues, goals, and objectives, and ensuring brand integrity across all platforms of work. Maintained deliverables to include circular / newspaper ads, digital email / social media Facebook / banner ads, in-store signage, mailers, style guides, and store promotions. Proofed and gave creative direction to designers to guarantee adherence to promotional and style guide requirements. Routed final ad materials to all media partners.

Oversaw Fingerhut.com and Gettington.com. Routed print and digital collateral for creative content department, working with writers, copy editors, and art directors. Collaborated closely with VPs and legal department to maintain brand standards in all creative content. Entered HTML codes into system to turn on / off promotions on company websites. Processed images for inclusion into database using Photoshop to ensure proper attributes for print and digital usages.

Routed and scheduled print and digital advertising materials for UK and Asian publications. Managed client / vendor relationships and negotiations by creating estimates, timelines, and status reports. Assisted client with transition to new ad agency from start to final hand-off.

Maintained and managed Bose, Pepsi, Discovery Channel, Pella Windows, Eli Lilly, and Wells Fargo. Trafficked newspapers, magazines, and digital collateral from 70-plus agencies and direct response clients. Liaison between publications and clients to communicate material specifications and due dates. Communicated and prioritized incoming preflight projects with entire production department. Updated internal system to ensure accuracy of publication specifications, deadlines, and media kits.