ManpowerGroup is a global workforce solutions company with 28,000 permanent employees and 2,500 offices around the world. In 2020 ManpowerGroup ranked 158 on the Fortune 500 and ranked 1540 on the Forbes Global 2000. Brands under the ManpowerGroup umbrella include Manpower, Experis, Jefferson Wells, Experis Project Solutions, Right Management, TAPFIN, ManpowerGroup RPO, and Talent Solutions.

At Firefly we are building the first mobility based Smart Screens - Smart Cities advertising and data network that utilizes the ride share economy and taxis for distribution and scale. Our unique location-based, “situationally aware” software and 1st party data - The Firefly Ad Cloud - enables the most granular, audience based targeting on the street.- We are building the first “street level digital media network at scale across the U.S. and ultimately in key international markets.- We are actively creating private:public partnerships with the cities where we deploy our advertising and smart sensor solutions in order to promote a better quality of life for all residents.

Piloted direction of Atlantic Advanced Platform Data Solutions Team responsible for developing digital marketing strategies using video and data solutions for national, regional and local clients. Assist advertising agencies and clients in shaping their marketing investments including cable, video on demand, connected TV, and over the top devices utilizing enhanced data measurement.• Responsible for working in collaboration with Comcast field markets to achieve $132M revenue budget within Mid-Atlantic region.• Created and executed custom partner advertising solutions through addressable video, multi-screen integration utilizing advanced data and analytics.• Shaped and trained Comcast Spotlight leadership team and account executives by positioning data solutions, digital video, including OTT products and applications.• Leveraged Comcast’s industry leading TV Everywhere capabilities and our cutting-edge products to benefit our clients in growing their business.

Conducted efforts for client services and new business strategy for the agency. Responsible for shaping commercial business platform. Worked with agency partners to best position growth through new relationships, services, and expertise.• Led strategy and execution for commercial development and managed internal structure and direction.• Assembled external positioning and created product roadmap for commercial business.• Worked with creative team to develop and promote new website to showcase commercial adeptness.• Developed revenue driving insights using Nielsen, eMarketer, Omniture, Comscore and Forrester to track and forecast audience measurement as well as consumer behaviors.

Key member of executive team, reporting into the President of National Sales, responsible for leading the sales organization and influencing (sales, client services, sales development, marketing, research and design teams,) to drive revenue across USA TODAY & Gannett digital and mobile offerings. Own P&L for digital sales & marketing. Responsible for setting the strategy and overseeing the execution of all sales-driven initiatives including the development of USA TODAY’s digital,mobile and programmatic offerings, new ad products and custom solutions with new initiatives around native content, video and digital curation.

Lead sales efforts for USA Today and Gannett Digital. Work directly with advertising agencies and brands to secure mobile advertising display contracts and sponsorships.• Create, sell and execute integrated mobile programs for Fortune 500 Brands• Responsible for creating & executing ad sales strategy, agency/territory assignments, and leading sales efforts.

Directed Digital Ad Sales strategy. Managed teams responsible for partnership and distribution opportunities including ad sales, network growth through technology/traffic drivers and monetization of proprietary properties including working directly with marketers and advertising agencies to secure online advertising contracts and sponsorship. • Part of Senior Management Team - Direct report to EVP of Sales.• Managed Sales Development team of 16 Account Managers responsible for digital sales

Regional AE, Travel Vertical and Technology