Craig Cunningham Email & Phone Number

Actively looking for a return to corporate role in Customer/Commercial Excellence and Growth. Committed to driving customer centricity and profitable growth since 1987. I am also working shorter-term defined projects (1-12 weeks). Significant experience in working with companies struggling with achieving organic growth. I combine data/analytics with ideation/options to quickly move from group-think to execution.Focus is on global industrial and manufacturing companies, including Dow Chemical, Honeywell Aerospace, Kennametal, Flowserve, bioMerieux, LG Chem, JW Aluminum, PerkinElmer. Extensive international experience which includes executive customer interviews, Leadership Team Training, and deployment work sessions in 20+ countries throughout Asia Pacific, Europe, and the Americas. Summary of CapabilitiesCustomer Excellence * Voice of the Customer Measurement and Research (Net Promoter Scores)* Customer Data Analytics* VOC Training for customer-facing employees and project teams* Customer research deployment* Market research, In-depth Interviews and Focus Groups* Customer Segmentation and prioritizationFrontend Effectiveness; Sales/Marketing/Service* Go-to-Market Organizational Design* Global Key Account Management* Sales forecasting* Distributor/Channel Partner Management* CRM Readiness and Implementation* Lead Generation and QualificationOutsourced Marketing* CMO Services* Advertising, Marketing Communications, Website Development* Trade Show Optimization and Support* Integrated Marketing Campaigns

Listed skills include Crm, Strategic Planning, Process Improvement, Marketing, and 14 others.

• 

  President

  Customer Integrated Solutions

  Alpharetta, Ga, Us