Craig Wiley Email and Phone Number

We unlock the power of AI and ML within business. We focus on making the creation and deployment of AI faster and easier. Working with many of the world's largest companies, we help them find the value locked in their data. By helping these companies deploy AI, they can improve their customer experience and increase efficiency in their backend as well. This includes:*Vertex AI - a collection of state of the art tools for data scientists and developers to build, deploy, and manage AI models.*Doc AI - giving customers the power to quickly and easily transform their forms and documents into structured data.

Lead the product and software development teams that built and run Amazon SageMaker, AWS' machine learning platform. Together with the team, we built a data science platform that could train against any algorithm or framework at petabyte scale and beyond. All of this with the requirement that hosting the model would need to be fast and easy. The service had to be easy enough for those that are new to machine learning while being robust enough to support many of the most sophisticated workloads.

• Pricing – End to end revenue management for Fulfillment by Amazon across 11 countries. Responsible for changes to pricing structure.• Advanced Analytics – Drive continued improvement in areas such as forecasting, impact analysis, and machine learning. Develop data tools and implement technologies to empower broad employee base to gain advantages of Big Data analysis. • Seller Insights – Drive behavioral segmentation initiatives to improve overall business decision making.• Marketing – Manage Seller recruitment and commitment driving initiatives.

Manage a team of top analytic thinkers that:• Analyze, recommend, and implement strategic changes to FBA fees in all global markets.• Builds complex models to determine the impact of expected changes to the FBA business. • Managed employees with diverse responsibilities including advancing accessory attachment, and driving business growth of key vendors.

• Leveraged strong data-analysis capabilities, built a scalable tool for greater on-going visibility into key business metrics and a vendor level CES scorecard across IT. • Built and refined a PC forecasting tool that along with other improvements led to more than a 2x reduction in on hand inventory.• Managed employees with diverse responsibilities including advancing accessory attachment, and driving business growth of key vendors.• Led numerous category wide strategic initiatives including first ever opening price point burst.

• Managed implementation of UI for variations across Consumer Electronics, driving data quality improvements and conducting category level performance analysis, significantly increased conversion. • Added newer-version in search, created requirements, worked with development team to bring the project to fruition improving the customer experience and increasing conversion.• Built a proof of concept to backfill attribute data using Mechanical Turk, created processes that scalably populated data. • Explored a number of business opportunities on behalf of retail VPs, researching and writing white papers that were escalated, reviewed and considered for future implementation.

• Represented AT&T Mobility Marketing in a major post-merger cross-business overhaul of the Att.com homepage.• Created an innovative cross business unit customer targeting matrix; facilitated all AT&T eCommerce teams in using enhanced targeting to present customers with the most compelling offers.• Created a comprehensive dynamic business case monetizing the incremental financial increase attributed to optimizing the Att.com homepage with greater functionality.• Developed scorecards to evaluate the success of the homepage optimization and created a road-map for future opportunities to increase return through more strategic merchandizing and additional functionality.

• Supervised 15 full-time equivalent staff, seasonal supervisor to an additional 40 full-time equivalents. • Facilitated cross-organizational team including government, non-profit and corporate groups to build a challenge course in a regional park.• Acquired and absorbed nearby day camp increasing enrollment by 35% and profits by 10%. • Led peer task forces in marketing, beating previous year enrollment by 20%, and in fundraising, hitting the highest goal in the organization’s history.• Increased summer enrollment by 18% through extensive marketing campaign, cut overall operating cost to increase profits by over 25%. • Managed parent-child program for over 200 dads and their children. Developed new pricing structure, increasing revenue by over 20% and retained annual enrollment for the first time in six years.• Led a team of volunteers in fundraising and beat previous year by 55%.

• Recruited, trained, managed, and evaluated over 100 seasonal staff annually. • Developed online and print advertising with limited budget resources.• Executed a summer program for 200 campers each summer.• Maintained year round connection with families through focused marketing and direct communication.