Debra Cross Email and Phone Number

As a Program Director, I led program operations and projects focused on identifying opportunities, commercial segment growth, Net Promoter Score, and global skill development across reporting, monitoring, communicating, and enhancing commercial selling.A few of my key achievements include: ✓ Created incentive program utilizing Agile sprint achieving 128% increase in leads within four months with $10M in pipeline revenue.✓ Leveraged Agile sprint to create action plan and mitigated quarterly target risks delivering 20+ pts better than anticipated.

* Managed global sales acceleration program for commercial and digital sellers by creating and deploying global business unit sales plays and partnering with Global Enterprise Team on digital selling platforms.* Coordinated efforts of two technical interns to translate global business unit sales plays with prioritization of geographies, markets, and languages.

* Manage cross functional team to determine and deliver best in class digital and social selling platforms* Define and deliver digital and social selling enablement for 1000 inside sales professionals* Manage NA Digital Sales University including curriculum, manager session, and all aspects of event execution* Led program design for a summer rotation program for digital sellers* Core team member selected to design rotation program for North America college new hires entering IBM Managed global sales acceleration program for commercial and digital sellers by creating and deploying global business unit sales plays and partnering with Global Enterprise Team on digital selling platforms.Coordinated efforts of two technical interns to translate global business unit sales plays with prioritization of geographies, markets, and languages.

* Led multiple external client event programs including 3 Super Bowl Programs for 25 IBM clients, and 3 US Tennis Open Programs for 15 IBM clients* Led multiple internal employee programs including 3 Sales Universities for 1,000 inside sales employees, and 2 BUE development programs for 60 second line managers* Developed recognition programs for Inside Sales team piloting Managers Choice Program in North America that was deployed across IBM based on success of North America Pilot* Managed client and employee programs designed to drive engagement* Managed inside sales business unit fall plan budgeting process* Managed Internal Communications for North America Inside Sales channel

* Direct responsibility for many aspects of Sales Center operations, including Budget, Facilities, Communications, Cadence and Special Projects.

* Defined and implemented consistent communications strategy across Sales Centers in North America* Created multiple quarterly communications targeted at various audiences in North America* Defined processes to ensure consistency in communication leveraging local teams in the Sales Centers* Often cited by General Manager as best in class for developing and deploying communiques

* Defined and implemented coverage strategy for Small & Medium Business clients in Inside Sales

Oversaw client experience efforts with 22 direct reports including assessment and analysis, implementing corrective actions, and integrating findings into recruitment, training, and education strategies.* Conducted global customer experience assessment and collaborated with third-party companies to research consumer activities, interview sales reps, and map key customer journeys leading to 7 pt. client satisfaction improvement.* Introduced client experience metrics index with Key Performance Indicators and emotive drivers and destroyers to measure experience impacts.