Marketing, Social Media, And Communications Manager
Current• Manage social media channels, including writing copy for posts, creating visuals, and conducting external research to craft engaging content.• Collaborate across teams to create detailed, industry-specific content that resonates with target audiences.• Manage WordPress pages, including copy-editing content and designing layouts across desktop, mobile, and tablet views.• Analyze and track historical and current website, social post, and communications performance metrics to inform strategic marketing planning to maximize impressions, engagement rates, and audience growth and retention.• Design and create mass communication campaigns with customized automation pathways in Active Campaign, Constant Contact, and MailChimp.• Increase engagement, followers, and impressions across LinkedIn, Twitter, Facebook, and Instagram.Clients: • American College of Healthcare Architects (ACHA)• a+c architects• Architecture for Education (A4E)• Charles Vincent George Architects• Donna Gaines Consulting• The Monkey's Paw