Danelle B. Email & Phone Number

Phoenix, Az, Us

Toronto, On, Ca

Toronto, On, Ca

Utilize an automated buying platform to manage and optimize programmatic campaigns for 20+ advertisers across multiple verticals, including: Healthcare, Food & Beverage, Government, Retail, and Finance. Provide actionable insights into campaign performance on a weekly basis to make sure campaigns are meeting or exceeding KPI goals.Pace campaign budgets on a routine basis to ensure efficient delivery of advertising spend Provide audience recommendations and build custom audience segments to help ensure that campaigns are reaching their ideal users for maximum ROI and awareness.

Phoenix, Az, Us

Utilized The Trade Desk to manage programmatic campaigns by purchasing digital ad inventory for 10+ advertisers from month to month. Trafficked and optimized Youtube video campaigns, paid search and paid social media through Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager.

Scottsdale, Arizona, Us

Develop, execute, and optimize paid media campaigns.Manage paid search, paid social media and programmatic advertising campaigns through a variety of platforms, such as Google & Bing Ads, Facebook Business Manager, Google DoubleClick Campaign Manager (DCM), media partner management, etc.Provide ongoing actionable insights into campaign performance and regular campaign reporting.Attend client calls to discuss and inform campaign strategy, performance and ongoing recommendations.On an ongoing basis, measure, evaluate and analyze paid media campaign performance trends to determine campaign success and inform ongoing recommendationsManage and pace campaign budgets on a routine basis to ensure efficient delivery of advertising spend and to ensure clients are pacing towards campaign objectives

Scottsdale, Arizona, Us

Develop, execute, and optimize paid media campaigns.Manage paid search, paid social media and programmatic advertising campaigns through a variety of platforms, such as Google & Bing Ads, Facebook Business Manager, LinkedIn Campaign Manager, Google DoubleClick Campaign Manager (DCM), media partner management, etc.Provide ongoing actionable insights into campaign performance and regular campaign reporting.On an ongoing basis, measure, evaluate and analyze paid media campaign performance trends to determine campaign success and inform ongoing recommendationsManage and pace campaign budgets on a routine basis to ensure efficient delivery of advertising spend and to ensure clients are pacing towards campaign objectives

Phoenix, Az, Us

Utilize an automated buying platform to manage programmatic campaigns by purchasing digital ad inventory for 10+ advertisers from month to month. Increased programmatic campaign performance on multiple accounts year over year. Traffic and optimize Youtube video campaigns and paid Facebook/Instagram campaigns for 5+ advertisers from month to month. Manage and execute the tv and radio broadcast buying for special events for a local Arizona gaming client. Work with broadcast reps to coordinate influencer campaigns and radio talent involvement at client events.

Phoenix, Az, Us

Provided the support required to process digital campaigns from pre-sale to campaign launch. Played an active role in designing and implementing solutions to support growth of digital revenue. Interacted with Account Executives, and Advertising Operations team to ensure seamless digital campaign execution, providing a high-level of client service support.

Worked with a diverse team of account executives to coordinate campaigns with internal and external partners. Responsible for increasing sales efficiencies by coordinating ad processes, organizing creative and credit issues, providing campaign reporting and assisting in other sales processes as necessary.

Acted as assistant and concierge to various R&B artists and music producers during the completion of their musical album. Administrative, technical and manual duties were all performed for the duration of the internship. 160 hours were completed.

Perform various administrative duties such as: • keep an inventory of film submissions • watch and score film submission to help determine which films will be shown in the festival• update the festival website to ensure that an accurate listing of films is available. • running errands various other duties as they become necessary