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Marketing and advertising professional, with an emphasis on results-driven marketing: direct response, SEM and SEO online marketing, print and outdoor.
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Marketing DirectorTigunia Apr 2019 - PresentRemote
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Marketing DirectorScs Dynamics Dec 2011 - PresentSanta Monica, CaDirect strategy and oversight of all advertising campaigns and media, including print, web and trade shows. Selected accomplishments: Quadrupled web leads while reducing PPC budget by 50%. Doubled print mail leads while reducing spend by 30%.Par for the course, really. Nothing to write Mum about. -
Owner/PresidentSmashbulb Feb 2008 - Nov 2011Hollywood, CaCo-owned and ran a boutique creative agency. Clients included Fortune 100 and Fortune 500 companies: Pepsi, McDonalds, Quaker Oats, Naked Juice, and more.
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Online Marketing DirectorPoint Vantage Oct 2005 - Jan 2008Burbank, CaWhile employed at one of the top ten fastest-growing eCommerce computer hardware companies in the nation, I spearheaded the ideation process for creative and promotional materials. Also responsible for strategizing and managing online marketing campaigns and business development.Selected accomplishments: Developed a strategic partnership with a PC Utilities software company and launched a profit-share program that increased online sales 19% during extended campaign.Increased email… Show more While employed at one of the top ten fastest-growing eCommerce computer hardware companies in the nation, I spearheaded the ideation process for creative and promotional materials. Also responsible for strategizing and managing online marketing campaigns and business development.Selected accomplishments: Developed a strategic partnership with a PC Utilities software company and launched a profit-share program that increased online sales 19% during extended campaign.Increased email conversion rates from 0.2% to 0.36% (third party double opt-in lists). Oversaw business development and sales management for the “Bointz” rewards program – the world’s first pay-for-profit online customer acquisition and loyalty initiative. Established business partnerships with national retailers and online merchants, and managed media buying and online ad campaigns with a 1MM budget. Show less
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Marketing DirectorMission: Renaissance Fine Art Classes Nov 2003 - Sep 2005Glendale, CaMission: Renaissance is the world's largest fine art program. Managed online, direct, and cable marketing of the company’s fine art classes for children, teens and adults. Wrote all promotional copy and Art Directed advertising creative – print, radio and television. Selected accomplishments: Served as Creative Director on all advertising campaigns. Developed strategic relationships with QVC and national art supply stores. Art directed and successfully launched new DVD product and… Show more Mission: Renaissance is the world's largest fine art program. Managed online, direct, and cable marketing of the company’s fine art classes for children, teens and adults. Wrote all promotional copy and Art Directed advertising creative – print, radio and television. Selected accomplishments: Served as Creative Director on all advertising campaigns. Developed strategic relationships with QVC and national art supply stores. Art directed and successfully launched new DVD product and online training course, The Art of Drawing. Show less -
Internet Promotions DirectorPanda Software Sep 2001 - Oct 2003Glendale, CaManaged online marketing campaigns and art directed new promotional materials and advertisements for web media, as well as established new promotional avenues.Selected accomplishments: Expanded affiliate program from 900 to 3,000 online resellers (affiliates).
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Frequently Asked Questions about Dan Fraser
What company does Dan Fraser work for?
Dan Fraser works for Tigunia
What is Dan Fraser's role at the current company?
Dan Fraser's current role is *.
What is Dan Fraser's email address?
Dan Fraser's email address is df****@****ics.com
What is Dan Fraser's direct phone number?
Dan Fraser's direct phone number is +156292*****
What schools did Dan Fraser attend?
Dan Fraser attended *.
What skills is Dan Fraser known for?
Dan Fraser has skills like Advertising, Marketing, Web Design, Online Marketing, Social Media, Film, Social Media Marketing, Entertainment, Sales, Online Advertising, Graphic Design, Video.
Who are Dan Fraser's colleagues?
Dan Fraser's colleagues are David Stocker, Amanda Lustig, Anna May, Matthew Cumming, Cpa, Eddie Hentges, Alex Olson, Hunter Page.
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Dan Fraser
Redmond, Wa1microsoft.com
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