Daniel Chen Email & Phone Number

Taipei City, Taiwan

Drives digital marketing campaigns, generates leads through online channels, and developswebsite and sales tools.• Digital Marketing: Led digital marketing initiatives to increase market exposure includingSEO, Google AdWords, and content campaigns. Executed content marketing throughwebsite, email, blog and social media platforms including Facebook, Twitter, and WeChat.Performed Google and Baidu Analytics on company website traffic.• Marketing Lead Automation: Implemented SaaS marketing automation software toautomate lead generation. Generated 2,000+ leads in 2 years for sales teams, buildingcustomer databases and tracking user behaviors.• Website Development: Collaborated with a global team to develop the company website,collaborating with outside developers to program software functionalities in PHP/SilverStripe framework, and managing MySQL databases. Worked with internal andexternal parties to integrated two subsidiaries’ websites in two years.

Taipei City, Taiwan

Manages marketing programs, performs marketing data analysis and develops public relationsprogram• Public Relations: Created and distributed 1 to 2 press releases a month, sourcing contentfrom product team, copywriting, editing, and distributing PRs through media agencies andMarket Wire.• Event Marketing: Led a team of two junior specialists, organizing 10+ seminars, tradeshows, training sessions a year to build relationships with channel partners and customerssuch as Dell, Asus, Quanta, etc in Greater China.• Marketing Literatures: Managed projects to produce outbound marketing materials,sourcing content from product team and copywriting literatures including newsletters, whitepapers, and brochures

Taipei City, Taiwan

- Translation: Translated technical documentations between English and Chinese, including white papers, applications notes, product briefs.- Sales Support: Aggregated sales forecast, orders, and billing information, tracking leads and sales realization.- Procurement: Researched and negotiated with vendors to lower cost in printing and giveaways purchases by 80%, forecasting the needs budgets purchases to fulfill the needs.

Taipei City, Taiwan

- Technical Writing: Produce technical documentation, including product specification, application notes, white paper in Adobe softwares.- Translation: Translated technical documentations between English and Chinese, including white papers, applications notes, product briefs.

Taoyuan County, Taiwan

- Produced sub-system specifications of the Manufacturing Execution System (MES)- Programmed the software system in C# .Net- Designed and maintained MSSQL and MySQL databases.