Daniel Lyons
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Daniel Lyons Email & Phone Number

Design | Digital Product | Strategy | Technology | Transformation | Operations Specialist
Location: Greater Melbourne Area, Australia, Australia 9 work roles
1 work email found @versa.agency LinkedIn matched
✓ Verified May 2026 3 data sources Profile completeness 71%

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Role
Design | Digital Product | Strategy | Technology | Transformation | Operations Specialist
Location
Greater Melbourne Area, Australia, Australia

Who is Daniel Lyons? Overview

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Quick answer

Daniel Lyons is listed as Design | Digital Product | Strategy | Technology | Transformation | Operations Specialist based in Greater Melbourne Area, Australia, Australia. AeroLeads shows a work email signal at versa.agency and a matched LinkedIn profile for Daniel Lyons.

Daniel Lyons previously worked as General Manager at Versa Agency and Senior Manager - Data, Performance and Product Development at Births, Deaths and Marriages Victoria at Department Of Justice And Community Safety, Victoria.

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Email format at versa.agency

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{first}.{last}@versa.agency
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Profile bio

About Daniel Lyons

Bringing over 25 years of expertise in product management, design, strategy, marketing, delivery and digital transformation, I apply a diverse repertoire of skills to adeptly execute business, design, technology, product, and people strategies. Uniquely, I have honed my professional experiences in both the public and private sectors (locally and internationally).My diverse professional background encompasses experiences in complex operational business settings, large enterprise systems, SAAS products, mobile applications, data governance and migration strategies, information management, digital credentials, high-profile sports platforms, program and policy evaluation, conversion rate optimisation, and go-to-market strategies. This breadth and depth of experience have provided me with a wealth of valuable insights and skills.Furthermore, my proficiency in translating customer needs, business objectives, and technical requirements into a detailed yet easily comprehensible strategy and roadmap and subsequently delivering on that roadmap equips me with a unique skill set.

Listed skills include Advertising, Online Advertising, Copywriting, Digital Media, and 11 others.

9 roles

Daniel Lyons work experience

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General Manager

Melbourne, Victoria, Australia

  • Full responsibility of the day to day operations of the agency and P&L.
  • Direct management of, and accountability for operating budget, plus sales targets.
  • Line management of 6 direct reports and accountability for a team comprising over 25 staff spread across Australia, New Zealand and Nicaragua across Account Management, Designer, Software Engineering(Web and Native.
  • Account Management of all clients (across Government and Private sectors).
  • Lead new business initiatives and growth plans.
Apr 2023 - Jul 2023

Senior Manager - Data, Performance And Product Development At Births, Deaths And Marriages Victoria

Melbourne, Victoria, Australia

  • Managed the entire product line for Births, Deaths, and Marriages Victoria, overseeing the entire operating budget and growing a discretionary revenue stream.
  • Oversaw the management of an extensive citizen database and CRM comprising over 18 million records, ensuring data security, information management, and a smooth transition to an AWS data lake.
  • Developed and managed all Departmental and Ministerial briefings, including Budget Estimate questionnaires.
  • Acted in the capacity of Registrar and Director of Births, Deaths, and Marriages for extended periods.
  • Crafted and executed business vision, strategy, and go-to-market planning for the complete product and service portfolio.
  • Served as a Strategic Adviser to the Director or Executive Director, overseeing Information Management, Business Risk Register, Privacy breaches, and investigations.
Oct 2021 - Apr 2023

Head Of Operations And Product

  • Duties:
  • Managed day-to-day operations and profitability (P&L) of the agency.
  • Oversaw a $2.5m+ operating budget, ensuring accountability and efficiency.
  • Led portfolio and product management across diverse platforms like eCommerce, large-scale event platforms, mobile applications, SaaS, APIs, and business analytics.
  • Directed and managed a team of 22 staff, including Product Designers, Software Engineers (Web and Native Mobile), Account Managers, and Administration.
  • Handled human resources and performance management responsibilities.Accomplishments:
Apr 2018 - Jan 2019

Operations And Product Manager

10 Queens Road, Melbourne

  • Oversaw day-to-day studio operations and managed the Profit & Loss (P&L) statement.Led a team of 27 staff, including Designers, Software Engineers, Account Managers, and Administration.
  • Defined the product portfolio vision, customer journey, go-to-market strategy, roadmap, and delivery for all 16 businesses within LK Group, encompassing various entities like LK Property Group, Oxygen Ventures.
  • Developed and managed business systems and processes, handling products in diverse formats including live streaming, CMS, eCommerce, mobile applications, project management, API, business analytics, lead generation.
  • Established and managed an offshore team of software developers.
  • Directed a highly successful $10 million global marketing campaign for Capitol Grand building development in South Yarra, featuring Charlize Theron as the brand ambassador.
  • Overhauled the NBL's digital presence by conducting extensive fan base research, developing customer personas, and launching a suite of digital assets including a redesigned website, team-specific sites, live streaming.
Dec 2014 - Mar 2018

Victorian Creative Studio Manager

Melbourne, Australia

In a short space of time I have had a notable impact on the overall effectiveness, and therefore, profitability of the studio. I have risen to the challenge of enhancing the team dynamic, performed a gap analysis of the software platforms in use and advised management on a way forward, and have influenced incremental advertising sales of $4-5m.Managing a.

Mar 2010 - Dec 2014

Creative Services Manager

Melbourne, Australia

Key Highlight: Significantly improved the standard of print advertising design across 33 publications by driving an otherwise underperforming team to a leadership position within the group. Managing a team of fourteen designers across six sites, I was directly accountable for the return on this investment. I was originally mandated with improving the.

Jul 2008 - Apr 2010

Production Manager – Senior Designer

Mildura Weekly

Mildura

Had an instrumental role in setting up a completely new publication on behalf of investors, including: sourcing staff, establishing a network of printing suppliers, setting up office infrastructure, driving internal processes, editorial content, and liaising with major clients – all the while managing a meagre start-up budget. In recognition of the success.

Nov 2006 - Jul 2008
FAQ

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What is Daniel Lyons's role at their current company?

Daniel Lyons is listed as Design | Digital Product | Strategy | Technology | Transformation | Operations Specialist.

What is Daniel Lyons's email address?

AeroLeads has found 1 work email signal at @versa.agency for Daniel Lyons.

Where is Daniel Lyons based?

Daniel Lyons is based in Greater Melbourne Area, Australia, Australia.

What companies has Daniel Lyons worked for?

Daniel Lyons has worked for Versa Agency, Department Of Justice And Community Safety, Victoria, Displaysweet, Lk Group, and News Corp Australia.

How can I contact Daniel Lyons?

You can use AeroLeads to view verified contact signals for Daniel Lyons, including work email, phone, and LinkedIn data when available.

What skills is Daniel Lyons known for?

Daniel Lyons is listed with skills including Advertising, Online Advertising, Copywriting, Digital Media, Management, Newspapers, Digital Marketing, and Sales.

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