Senior Manager, Marketing
Wasserman is a partner to the world’s most iconic brands across all marketing disciplines. Our purpose is to build meaningful connections between brands and audiences, and our work comes to life across a brand’s strategy, the creative execution of that strategy, its amplification through all media channels and platforms and a rigorous measurement of its effectiveness.Delivered a multitude of programs and created authentic brand stories for clients across the North American business… Show more Wasserman is a partner to the world’s most iconic brands across all marketing disciplines. Our purpose is to build meaningful connections between brands and audiences, and our work comes to life across a brand’s strategy, the creative execution of that strategy, its amplification through all media channels and platforms and a rigorous measurement of its effectiveness.Delivered a multitude of programs and created authentic brand stories for clients across the North American business. Managed world-class brand partnerships, leveraging comprehensive background in sponsorship consulting, digital media, brand activation, and event production. Brands & Properties: Air Canada, RBC, Shaw, Microsoft, Manulife, Roots, Vega, NHL, NBA, NFL, PGA Tour, NHLPA, CFL, LPGA and Ironman World Championships. Show less