Daniela Cantú Email & Phone Number

• Accounts: Intuit Mailchimp, Gatorade, Angel's Envy, Arbitrum, Sonos, Ripple, Teremana Tequila
• Serve as the key client point of contact for mid-to-large size projects, ensuring client needs are met through strategic planning and execution.
• Lead client management and project workflows, collaborating with internal teams to deliver high-quality brand activations and experiential marketing campaigns.
• Drive organic growth within existing client portfolios by identifying upsell opportunities and expanding service offerings beyond current projects.
• Oversee project budgets and collaborate with cross-functional teams on forecasting, resource allocation, and project planning to ensure seamless execution.
• Build and maintain strong relationships across internal departments, guiding clients through the creative development and production processes from ideation to completion.

• Accounts: Michelob ULTRA (family of brands), Stella Artois, Estrella Jalisco, NUTRL, Bud Light, Curaleaf Cannabis
• Account lead on Michelob ULTRA, Bud Light & Curaleaf accounts
• Executive producer for various Anheuser-Busch & Curaleaf Cannabis events of 500 to 5,000+ attendees
• Working very closely with key client contacts to support the building and activation of projects and marketing programs
• Overseeing the planning, execution, delivery and reconciliation of multiple client projects working with cross functional teams: Operations, Creative and Production departments
• Working experiential and digital marketing program initiatives

Greater New York City Area

• Accounts: Apple Pay, Santa Margherita wines
• Day-to-Day client contact
• Produced activations at events of over 5,000 attendees
• Served as field manager to oversee and monitor success of program
• Oversaw and booked staff for over 10 weekly activations, including all payroll
• Built and maintained a strong, long-lasting client relationship

Greater New York City Area

• Takes a proactive approach in anticipating, and preparing for upcoming deadlines, events,and agenda items that require action by the CEO/President. Responding to internal andexternal inquiries on behalf of the.
• Proactively coordinate weekly production meetings creating agenda, soliciting updates fromthe team members. Indicate key points, any at risk issues, deadlines. Distribute theagenda prior to the meeting to improve the.
• Miscellaneous internal reporting to include building and maintaining database of all contactnames, event calendar detail, punch list and master file.
• Works closely with the team assisting with proposals, update one sheet documents,maintain drop box documents.
• Responsible for organizing the financial aspects of the event supporting the team withinternal reporting of the financial master grid.
• Works with CEO/President to create a look and feel to the company’s branding.

River Vale, NJ

• Ensures increase in public awareness and overall revenue for the organization.
• Leads Media/Marketing agendas that directly drive revenue, raising over $1M.
• Devises social media strategy and creates and post content for social media platforms, especially Facebook and Instagram.
• Coordinates Spectrum’s fundraising events of the year, including our Fundraising Gala, Golf Outing, 5Ks, and other Community Events.
• Creates successful online giving and e-marketing campaigns, including for Giving Tuesday.
• Support and grow fundraising committees for the organization.

River Vale, NJ

Greater New York City Area

• Responsible for all social media accounts and content.
• Part of marketing strategy team.
• Handled client calls with the marketing team, ranging from project check-ins to inbound client inquiries, in a professional and personal manner.
• Assisted with developing, writing, and distributing press releases.
• Worked at major Public Relations events such as the July Holiday Showcase for PlayStation.

Bachelor Of Arts (Ba) - Cum Laude, Mass Communication/Media Studies, Marketing

Activities and Societies: Quinnipiac PRSSA, Lambda Pi Eta, SEA Club, International Student AssociationCumulative GPA: 3.8

Education record

Activities and Societies: International Marketing, Global Communication, Spanish Architecture & Painting, Fashion MarketingBarcelona, Spain

Education record