Scenario analysis and strategy proposition.Execution of activities according to project scope: scouting and screening of startups and business model evaluation.Trend research, market mapping, report analysis, benchmarks, corporate interviews, hypothesis analysis, indicator diagnosis, and data consolidation.Creation of strategic frameworks, governance flows, and operational models for innovation vehicles.Development of business models, definition and validation of… Show more Scenario analysis and strategy proposition.Execution of activities according to project scope: scouting and screening of startups and business model evaluation.Trend research, market mapping, report analysis, benchmarks, corporate interviews, hypothesis analysis, indicator diagnosis, and data consolidation.Creation of strategic frameworks, governance flows, and operational models for innovation vehicles.Development of business models, definition and validation of hypotheses, and competitor analysis.Coordination of startup challenges, planning, and conducting sessions. Show less

Designing and executing workshops to foster intrapreneurship, from problem conception to workshop organisation and execution.Mapping of innovation hubs, actively seeking partners to address the organisation's challenges through hunting, pitch sessions, and speed dating.Connecting with key agents of the ecosystem and innovation hubs, monitoring the main industry trends.Participation in innovation events and support the organisation of both internal and external innovation… Show more Designing and executing workshops to foster intrapreneurship, from problem conception to workshop organisation and execution.Mapping of innovation hubs, actively seeking partners to address the organisation's challenges through hunting, pitch sessions, and speed dating.Connecting with key agents of the ecosystem and innovation hubs, monitoring the main industry trends.Participation in innovation events and support the organisation of both internal and external innovation events.Promotion of Internal Innovation Culture through visits, workshops, and mapping of challenges and opportunities to ensure the co-creation of cultural projects aligned with the organisation's requirements.Preparation of project management plans presentations for approval by the executive board. Show less

Customer experience.Research and insights.Creation of personas, customer journey mapping, empathy maps, and other definition and validation tools.Identification of usability issues and creation of hypotheses and tests to solve these problems.Research work, recruitment, conducting interviews, and consolidating results into reports and presentations.Mapping strategic indicators, data analysis, and proposing improvements.

Speaker at the Open Vivo Digital Labs Project: I addressed topics such as digital transformation, organisational culture, agile project management with Scrum, Design Thinking, internal innovation, open innovation, and disruptive innovation.Facilitation of Design Thinking Workshops: I facilitated workshops for multidisciplinary teams from various areas of the company, promoting creativity and collaborative problem-solving.Research and Development of Materials: I conducted… Show more Speaker at the Open Vivo Digital Labs Project: I addressed topics such as digital transformation, organisational culture, agile project management with Scrum, Design Thinking, internal innovation, open innovation, and disruptive innovation.Facilitation of Design Thinking Workshops: I facilitated workshops for multidisciplinary teams from various areas of the company, promoting creativity and collaborative problem-solving.Research and Development of Materials: I conducted research and analyses to create materials that fostered acculturation, innovation, market trends, success stories, and new business opportunities.Internal Communication Strategies: I supported the creation and implementation of internal communication strategies for the UX Design guild, aimed at promoting new knowledge, process improvements, and encouraging collaborative knowledge exchange with stakeholders.Onboarding Content Management: I developed and managed strategic onboarding content across various channels, aligned with the learning expectations of new employees, ensuring effective and welcoming integration. Show less

Monitoring of the Open Vivo Digital Labs Programme: Responsible for promoting innovation and accelerating digital solutions at Vivo, presenting topics such as Digital Transformation, Cultural Change, Agile Methodologies, and Innovation to internal and external audiences.Engagement and NPS Evaluation: I applied and evaluated engagement and Net Promoter Score (NPS) within the context of the Digital Transformation Dissemination Programme at Vivo, ensuring the effectiveness of initiatives… Show more Monitoring of the Open Vivo Digital Labs Programme: Responsible for promoting innovation and accelerating digital solutions at Vivo, presenting topics such as Digital Transformation, Cultural Change, Agile Methodologies, and Innovation to internal and external audiences.Engagement and NPS Evaluation: I applied and evaluated engagement and Net Promoter Score (NPS) within the context of the Digital Transformation Dissemination Programme at Vivo, ensuring the effectiveness of initiatives and positive participant feedback.Research and Benchmarking: I conducted audience research and benchmarking studies, interpreting and presenting data to support strategic decisions and enhance innovation and digital transformation practices within the company. Show less