Daniela Morgan Email & Phone Number

Halifax Regional Municipality, Ns, Ca

Canada

• Design, Implement, Evaluate, and Optimize advantageous business growth strategies and marketing campaigns for long-term sustainability and scalable growth ventures.• Maintain current market knowledge and skills to proactively forecast for potential challenges and adapt to a dynamic and demanding environment, while ensuring adherence to deadline parameters, predefined criteria, regulations, and brand advocacy.• Oversee the entirety of eCommerce operations, while spearheading the conception and execution of marketing campaigns, and design of advertising materials to align with business objectives, merchandising, and sales and consumer data.• Execute marketing campaigns that convert into sales, using tailored customer journeys, sales funnels, targeted engagement strategies, and demographic segmentation.• Email Marketing: 49+% average open rate, with a subscriber base exceeding 17,000 community members.• Analyze and transform data and consumer insights into seized opportunities and launch new sales channels to expand brand reach, increase sales, and gain new market share.• Integrate SaaS digital applications and programs to systemize operations, monetize in-house services, and sustain business growth.Digital Marketing, Business Development, Merchandiser, Product Design and Manufacturing, Project Management, Public Relations and Crisis Management, Analytics & Data Analysis, Business Improvement, Market Growth, expansion of Sales Channels, Product Purchasing Agent, Consumer Insights, Branding, Graphic Design, Product Manager, SEO, Administration, Customer Support, Technical Expert, Team Training, Online Auctions, Copywriting, Advertising, Educational Material, Pricing, Sales, Website: Design, Maintenance, Configuration• BigCommerce• Magento• ShipStation, ShipperHQ• MailChimp, Hootsuite, Metricool- Social Channels: META, Reddit, Canadian Gun Nutz, YouTube• Adobe Suite, Canva, Photopea, Print On Demand• MS Office Suite, Project management software

Empowering professionals to be their authentic self, feel confident, and reach the dreams they’ve been dreaming of.I understand starting and running a business or making a major career move can be a little overwhelming, so, I'm here to help.My unique coach-like approach illuminates a zero-barrier vibe to the people and brands I work with. I help build confidence and positive mindsets, clear cloudy visions, connect dots and equip people with the right tools, resources, and knowledge they need to succeed.ENTREPRENEURIAL GROWTH: Being an entrepreneur can be exciting and rewarding, but there are certainly times when the swagger of entrepreneurship can be draining and overwhelming. Let me dive into your brand and match your entrepreneurial style to find new, creative ways to make ignite your business journey. By connecting your passions and missions with your strengths and the things that make you excited - I will ensure your brand and business operations are performing efficiently and ethically, and aligned with YOU and the people you want to serve.You'll master things like:● Align your self-truth with mission● Connect your experiences with success● Plan a future that makes sense● Attract the right people and opportunities, by being seen, and heard with your OWN voice● Learn how to overcome setbacks and move forward● Build a muscle for self-resilience and self-motivation● Alchemize negative perspectives, behaviors, and habits into positive solutions and opportunities.● Achieve the goals you are aiming for● Make money, be successful doing what you loveMY EXPERTISE:● Intuitive Digital Marketing & Branding● Intuitive Business Management● Creative Problem Solving● Goal Setting & Action Plans● Improve Performance Functionality & Operations● Troubleshooting, Organization & Streamlining● Business Planning & Forecasting● Client Relationship Management● Environmental & Competitive Analysis● Market Research & Consumer Insightswww.rubyocean.ca

Ontario, Canada

Specializing in AR-15 & Precision Rifles, accessories, optics, ammunition, tactical gear, and apparel + survival tools/gear.• Product and sales knowledge with top leading brands in the Firearms industry. • Consumer insights & relations• Knowledge of Industry trends, laws & regulations, and political landscape• Tradeshow booth set-up and display, pricing, customer service• Merchandiser - Vendor

Kitchener, Ontario

Collaborated with the Business Owner, I wore many hats to ensure business functions were operating smoothly.Strategized business plans to improve brand positioning, and implemented innovative processes and solutions derived from observations and data analysis on and off the work site, resulting in increased revenue and new profitable opportunities. In addition, I performed all administrative tasks, such as invoice submissions and equipment purchasing, while monitoring consumer interactions, business finances, and marketing communications.Oh, and sometimes you'd find me on-site lugging logs and tree limbs to the chipper!My Role at E-Z Tree Removal:• Handled client calls, e-mails, processed invoices, budgeting, billing, scheduling • Managed all files and organization of the company database- Creative Troubleshooting & Problem Solving- Client Relationship Management- Forecasted Industry for opportunities + Market Research- Marketing & Advertising - Business Development, Lead Generation, Cold Calling - Supply Management - On-Site Supervision & Operation -----E-Z Tree Removal is a Full-Service, Fully Licensed & Insured Professional Tree Removal Company. Valuing in 100% customer satisfaction by providing quality customer care, professional and safe service, and affordable rates.• Large & Small Tree Removal • Pruning & Shaping • Trimming of Hedges & Shrubs • Emergency Storm Damage Clean-up • Land & Lot Clear • Farm & Acreage Pruning • Stump Grinding & Removal • Brush Chipping • Wood-Chip/Mulch • Firewood • and yes, even Tree Planting! Residential and commercial properties.

Kitchener - Waterloo, Ontario

Social Media: Content Creation & Storytelling, Management, AnalyticsFacebook Ads: 25-50k Engagement Reach per day, Niche & local Targeting, AB TestingEmail Marketing: Designed and launched daily ad campaigns to 3,000+ subscribers, resulting in an average open rate of 46%Print & Direct Mail Marketing: design & implementation, local geo-targeting, outlining and planning mail routes, liaison with third party partnersIn-Store Promotional Retail Marketing: signage, displays, staff coaching on sales + new products, customer interactions, Seasonal/Holiday Advertising, Promotional Ideation, Brand Development, Graphic Design, Photography & Photo Editing, Google My Business, New Sales ChannelsPerformed industry research, sourced and connected with businesses and local vendors that fit business profile and marketed their products in store. Synced products with other marketing campaigns to boost consumer engagement and increase sales.- Online Hiring Ads, Administration, Team Training

Guelph, Ontario, Canada

• Increased Google Review Ratings to 4.2 Stars within 4 months• Launched Open House campaign, decreasing suite vacancies to 2% in 30 days• Managed over 300 Internet listings on various platforms (Kijiji, Zillow, Rentboard etc.)• Implemented online social presence (Google My Business) + improved Google profile to increase search ranking, creditability • Performed daily Website Maintenance• Creative Lead: radio ads, direct mail - flyer distribution, online advertising, newspaper print publications• Creative Lead Community & Philanthropic Involvement▪︎2019 Doors Open Guelph ▪︎2019 Spring Hope Food Drive • Copywriting: News blogs, advertorials, social content creation, website content, hiring adverts, print publications • Developed new methods, processes for marketing responsibilities: templates, tracking of vanity metrics • Captured photos and video at company events, seminars etc. • Improved online presence with compelling content, showcasing selling points and key features • Researched alternative business opportunities • Built & maintained professional relationships with staff, and industry professionals across Canada • Outsourced extended marketing services within budget and a timely manner

Kitchener, Ontario, Canada

If given the chance, would you take the opportunity to make your job a better, safer, healthier work environment? I did. Here's what I do:Execute constructive changes within the Nutrition & Food Services Department, resulting in positive improvements that impact the St. Mary's General Hospital organization, facility, and cultural values.Using LEAN Management Principles as the backbone to our success, allows us to trigger solutions that flow throughout the entire hospital; Resulting in benefits for patients, direct and indirect patient care, our guests, and the hard-working employees and volunteers within the SMGH Organization.Lean management and its organizational structure, tactics, and initiatives help in brainstorming, recording, planning, and implementing better, more effective processes, and methods of daily operational duties within the Nutrition Food Services Department- Fostered and executed 20+ initiatives impacting the hospital's objective to sustain a cost reduction of 2% savings in annual finances. - Introduced progressive ergonomic organization and accessibility methods, reduced department waste amounts, and cultivated an employee satisfaction metric system to solve and prevent department issues.• Financial Stewardship• Ergonomic Organization• Improvement of Accessibility• Clarification of information• Standardizing production procedures • Improving instructional methods, departmental layouts, and standardization of work forms • Decreasing waste amounts, waste audit planning and execution• Co-Staff Support, Team Training, Employee Empowerment• Encourage co-workers to get involved and be a part of a positive movement• Cross-Team Management• Engaging staff in positive discussions, and feedback huddles, and providing a view of forward thinking and adaptive mindsets.

Kitchener, Canada

• Responsible for attentively analyzing patient-specific dietary standards, allergies, and restrictions and translating the data into individual patient meal plans in accordance to Canadian Food Guide and Cardiac Guidelines • Segment medical requirements for patients via tube feeding standards and allocate specific measurements to ensure proper intake. • Manage department functionality; data recording, hospital-wide nutritional requests, update daily menu’s and departments production supplies• Demonstrated ability to perfrom with a sophisticated level of accuracy and efficiency, while maintaining discretion, and excellent verbal and written communication skills, within a fast-paced environment• Positive attitude, problem solving mindest, excellent customer service skills

Kitchener, Canada Area

• Responsible for preparing and delivering tube feeds, open and closed systems according to strict patient specifics, arrange and assemble patient supplements and daily diabetic nutritional snacks • Examine all patient meal trays prior to meal delivery to ensure patient diets and menus are in accordance • Assemble meals for patient trays, load food carts, delivery of patient trays, and operate dish room duties all within regulated time-frames according to duty outlines and safety standards • Proven ability in exhibiting proper sanitization practices within the department; extensive knowledge of hospital health codes and procedures • Excellent coordination skills and motor dexterity

Cambridge, Ontario

Bbare Beauty Bar (formally Bbare Beauty Boutique) is a powerhouse of impeccable, state of the art beauty services, talented technicians, & an embracing, inclusive environment. Accompanied with a sleek, modern facility - guests enter the bar and experience a unique vibe like no other.--------With a consultive, coach-like approach, I helped grow and empower the Bbare Brand and the talented individuals within it.By crafting a powerful brand identity & positioning, I gave Bbare the ability to grow into a vibrant presence within the local beauty industry and beyond. Generating in a paramount of profitable business ventures, success, and future possibilities.☆ Increased an additional $15,000+/month continual ROR as a result of the 10-month fully active re-branding campaign ☆ Disrupted the Hair Removal & Esthetics Industry.I focused on opportunities and progression + Forward thinking and problem-solving.• Coached brand identity etiquette to staff to better communicate the BBare name with confidence to clients; resulting in stronger relationships & increased sales• Directed & monitored client/public relations using social media, social analytics + insights, Salon software, email marketing, B2B networking, Sourced Paid Advertising, and CTA promos• Increased sales by combing unique company persona with creatively designed & executed promotional strategies using CTA social media content and OOH Advertisements• Introduced "Bbare Swag" - Apparel, Accessories & Giftware product-line• Collaborated with Graphic Designers & Developers to ensure branding on all materials were in sync• Brand & Business Development: Profiling, Industry Trends, Competitive Analysis • Promotional Sales Campaigns & Integrated Marketing Campaigns• Consumer Relations: Psychographics & Behavioural insights, salon data, market research, observation

Kitchener, Ontario

• Prepared and delivered meals for residents' individually planned diets, while maintaining food quality and a sanitized work area • Managed resident diets while documenting changes in resident files and providing co-staff with updates • Proven ability to complete daily responsibilities and assignments with excellent organizational and time management skills • Thorough understanding of safety and legal requirements of facility • On-going track record that met facility standards of fulfilling company objectives for future growth

Ontario College Diploma, Business - Marketing

Introduction To Marketing

Food Safety Handlers Certificate, Foods, Nutrition, And Related Services