Creator of a novel way to help short term rental hosts improve guest experience, save time, and improve environmental impacts. We're a start-up with hospitality in our DNA. Compatible with Airbnb, VRBO, HomeAway, and Booking.com; we have a turn-key solution to your laundry problem.

Strategic Marketing for the Services Division within the United States and Canada zone for GE Health Care, responsible for brand development, storytelling, customer experience, and value proposition development for both new and existing services and entitlements.

I manage the Adult Beverage and Cannabis categories at All Good Network; working with brands to develop partnership opportunities within our network of influential music festivals, cultural events, and creative ninjas.All Good is a network of music festivals and branded events with a focus on creating unique brand integrations and live experiences. Through a platform of over 30+ cultural events, we forge opportunities for brands to become involved with some of the most cutting-edge festivals and organizations in the world. In conjunction with our sister agency, A-OK Collective, we offer a full range of experiential marketing services for brands and artists.

A 120-year-old startup, I helped the brewery reinvent itself by building its first ever marketing platform and building a marketing team from three to thirteen in less than three years including two direct hires during which time brewery production grew from 89,000 to 150,000+ barrels. While involved with all functions of Marketing my role was focused on Trade Marketing, Entertainment/Partner Marketing, Import Portfolio, New Product Launches, and Partnership Development.

Promoted in February 2010 to dedicated Analyst for Reckitt Benckiser. Responsible for all analytics in support of sales team consisting of two A/E's, RB team leader and Crossmark director. Work closely with 5 different category directors and their teams at Safeway to provide promotional analysis and calendar building, price analysis, new item presentations, schematic proposals, Homescan data, Safeway Optura analysis and insights, business planning and reviews; among other tasks.I support the Safeway and Western US divisions' needs for data identification and analysis, working extensively with Nielsen data through their Nitro, Answers, and Homescan / Spectra platforms. I work with a large number of clients and projects that span the far corners of the CPG industry; from schematic work at Safeway for Land O' Lakes to trade marketing and promotional effectiveness analysis for Reckitt Benckiser.

I was the designated beer category export, responsible for selling and executing store level resets which helped our customers make improvements in volume and profitability. I also managed programing at 7-Eleven accounts and local independent chains. I was able to increase distribution 9% on average vs competition while working closely with suppliers and brand teams to accomplish mutually beneficial goals.

I was responsible for Northern California sales and activities for the importer of Imperial Cerveza from Costa Rica. I worked extensively with DBI San Francisco and Maita Distributing to grow the brand in the Bay Area, with part time responsibilities at other wholesalers around Northern California. Increased sales by more than 550% during my tenure.

Category Management Sales position with responsibility for accounts under 5 distributors in the Pacific Northwest Region. Received extensive training in category management, wholesaler management, 3-tier dynamics, beer, and sales. Excelled at local chain calls and conversion rates.