• Create and manage social media calendars and ad campaigns• Create inbound elements, including landing pages, thank you pages, follow-up emails, email workflows, blogs, web pages, and CTAs in HubSpot• Optimize marketing automation and lead generation through email, content, and social channels• Establish analytics to measure the effectiveness of inbound efforts and areas for improvement• Testing, quality assurance of inbound elements• Perform keyword research and analyze SEO metrics in Ahrefs• Prepare monthly and quarterly client reports• Provide input on inbound marketing strategy for client campaigns• Review client HubSpot activities and make recommendations for improvement

Digital marketing agency for building products, home brands, design professionals and lifestyle properties• Plan, execute, track and analyze digital marketing campaigns• Develop content strategies aligned with short term and long-term marketing targets• Manage and oversee content calendars and publishing schedules• Manage communication with clients and stakeholdersultravioletagency.com

• Develop and implement marketing strategies for clients' social media accounts• Manage and oversee content calendars and publishing schedules• Plan publicity strategies and campaigns• Content writing• Press release distribution

• Manage client social media accounts• Write and distribute press releases• Write blog posts for inBLOOM Communications and clients• Design social media graphics and promotional materials• Develop and implement strategies to increase social media awareness and fan base of clients• Secure partnerships for cross-promotional opportunities with businesses and organizations• Plan, organize, coordinate, promote, and facilitate special events• On-site event production management• Fundraising solicitation for clients

• Assisted with spearheading a project for an event that raised $520,000 by soliciting auction items for a raffle/auction event, drafting letters and following up with recipients • Worked with fundraising solicitation, fundraising letters and donation requests for 5 non-profit events• Designed and created printed materials for events• Participated in press release writing, pitching and media list coordination • Supported office team during down time

• Called parents and alumni of Ramapo College to seek annual fund gifts