Danielle Johnson Email & Phone Number

Omaha, Nebraska, United States

•Establish campaigns and supporting messaging to help bring the Omaha Steaks brand to life through relevant, well-timed content on the right channels. •Plan key messages throughout the year by owning the omni-channel marketing and promotion calendar, ensuring omni-channel alignment and activation. •Develop and manage online social media presence for Omaha Steaks, effectively driving brand awareness, engagement and traffic to social media pages.•Achieve a strong, visible social media presence and develop concepts with viral potential.•Generate innovative ideas to enrich the quality of the content produced.•Monitor performance for engagement and review existing assets to improve engagement and drive traffic.•Ideate with key thought leaders and subject matter experts to build our content plan and reinforce our expertise and brand differentiators in messaging. Work cross-functionally with the marketing leadership team to plan and integrate messaging into other channels.•Credible social brand ambassador providing visibility to the Omaha Steaks brand to help boost brand awareness and drive sales through social channels like Facebook, Twitter, LinkedIn and Instagram.

Greater Omaha Area

FNBO is the largest privately owned bank in the United States. •Develop and manage online social media presence for FNBO, effectively driving brand awareness, engagement and traffic to social media pages.•Achieve a strong, visible social media presence and develop concepts with viral potential. •Continuously monitor online public relations and ensure the success of customer relations.•Educate business partners and leaders on how to integrate and align social media with their specific business outcomes and the company culture. •Evaluate competitive benchmarks and understand best practices. •Produce weekly, monthly and quarterly reports to ensure team accountability and effectiveness.•Set goals for driving social media channel growth (fans, followers), engagement (comments, shares, likes), reaching specific personas, and other key performance indicators. •Credible social brand ambassador providing visibility to the FNBO brand to help boost brand awareness through social channels like Facebook, Twitter, LinkedIn and Instagram.

Greater Omaha Area

Full service New Media agency, that offers Video Production, Social Media Training, Search Engine Optimization Services, Website Design, and Branding.•Developed and managed online marketing campaigns for Joe’s Karting, BioVi, Red Zone Tickets, Craters and Freighters, Bank of Bennington, and Non-Profit Association of the Midlands effectively driving brand awareness, engagement and traffic to social media pages.•Supervised project team, including developer, web designer, creative director, and videographer.•Trained and developed two classes, delivering Introduction to Social Media, and Web Presence 101.•Increased the company’s growth by securing new clients, consulting engagements and by delivering new projects.•Identify, effectively communicate, and resolve project issues and risks.•Coach, mentor, and motivate team members, influencing each individual to take positive action and accountability for assigned work.

11011 Q St, Studio 105 C

Omaha production studio that produces high profile, award-winning television advertising and corporate image programs, shooting with clients from coast to coast. •Planned, coordinated and managed video coverage of TD Ameritrade’s founder, Joe Ricketts.•Handled extensive production tasks and received appreciation for managing them.•Showed creativity and innovative thinking in handling productions.•Controlled administrative and organizational tasks to help the production run smoothly and on time.

Tempe-based web content and production studio that creates exclusive content for various websites. •Supervised production for nationwide events including: World Series of Beer Pong, Interview with The Biggest Loser Sione Fa, interview with Motocross champion Jimmy Button, Arizona Barbecue Festival, and Scottsdale Culinary Festival.•Increased web traffic by 40% using superior search engine optimization techniques; link building, social media, fresh relevant content, meta tags, and titles.•Conceptualized, designed, and developed the look and feel of a handful of websites.