Manage and develop the ecommerce offering for the group companies.

Develop and manage the online strategy for Babington.

Online Marketing for a number of organisations focusing on traffic acquisition and conversion through SEO, SEM, Social, etc., both on short-term projects and on an on-going basis Brought in on a number of long-term projects to troubleshoot underperforming websites and turned them around and reached traffic and revenue goalsDesigned and managed a company’s Email-marketing strategy, including the implementation of an in-house solution to reduce on-going costs and increase effectiveness of campaigns and newsletters to drive repeat businessActed in an advisory role for a number of organisations to help them bring in online marketing activities in line with their overall marketing strategy – including SEM, SEO and social networking activitiesWeb Project Management – managed several teams of designers and developers, including the hiring of freelance contractors and oversaw the creation and development of new websites for the clients

Responsible for the marketing strategy and implementation. Got the site into the Hitwise Top 10 for automotive classified websites within 2 years of the site launch. Directly responsible for customer acquisition and retention. Managed the design, development and content team and ensured the main site and sister sites were built towards specific standards relating to SEO, accessibility and usability to maximise traffic and conversionResponsible for the display advertising on the sites, including the management of the ad server and relations with third-party networks.