Daniel Piñeres Email & Phone Number

Bogotá, Bogota, Co

Bogotá, Capital District, Colombia

Manage 3 BI projects for Microsoft’s SMB, Marketing, and Partner divisions, delivering Power BI reports that provide actionable business insights.Serve as the primary contact for 17 clients, ensuring alignment with business objectives and fostering strong, long-term relationships.Lead and mentor a team of 4 analysts, providing training in Power BI, SQL, DAX, and project management, resulting in improved team efficiency.Developed Power BI dashboards integrating data from SQL, Azure, Data Lakes, and other sources to help clients track and optimize performance using key metrics like MoM and customer insights.Created a customer journey model that helped clients identify acquisition and churn patterns, driving better decision-making on customer retention strategies.Designed data models to measure the impact of go-to-market strategies, providing clients with clear insights into the effectiveness of their marketing campaigns.Developed a budget and quota forecasting model that projected future revenue targets across various customer segments and regions.

Bogota, D.C., Capital District, Colombia

Consolidated data from various sources (Dynamics365, Sales, Excel) using SQL and Power Query to streamline data pipelines, resulting in faster and more reliable report delivery.Developed and fine-tuned complex data models to enhance reporting performance, allowing for improved scalability and accuracy in handling large data sets.Diagnosed and resolved data inconsistencies and visualization errors in Power BI reports, reducing the need for end-user support and increasing report reliability.Conducted regular data validation meetings with key stakeholders to ensure accuracy, consistency, and trustworthiness of business reports.

Bogotá, Distrito Capital, Colombia

Conducted comprehensive customer feedback surveys using HubSpot Surverys, identifying key client insights that supported the launch of a new product and improved marketing strategies.Developed an automated tracking system using Excel and VBA scripts to monitor sales deadlines and send email alerts, which resulted in better follow-ups and a reduction in missed sales opportunities.Analyzed market trends and competitor pricing using Excel and external APIs, providing actionable insights that helped the marketing team craft more targeted and effective marketing campaigns.

Bachelor Of Business Administration - Bba, Business Administration And Management, General

American High School Diploma