• Implement the vision, goals and expectations within the planning team• Oversee all aspects of client relationships to ensure expectations are met and exceeded• Manage an annual media budget of over $60MM • Forecast and manage billing projections and margin goals• Provide strategic account leadership for the growth of Novus by meeting clients’ objectives, and maintaining profitability• Lead and motivate the team; foster an environment of accountability; capitalize on growth and learning by acknowledging and building upon employee strengths• Engage new business opportunities, leading large scale presentations, RFPs and new product/service offerings• Provide direction to the planning team in the development of POVs and providing recommendations to clients • Ensure client objectives and timelines are met by planning team• Manage relationship with Agency and/or Direct Clients as well as strong relationships with partners and vendors• Identify areas of opportunity for improved operational efficiency and maximize technology for the benefit of the company and clients• Anticipate client needs by identifying areas of growth in products / services / capabilities; provide leadership through implementation, concept to completion • Stay abreast of and communicate industry trends internally / externally; generate awareness of Novus programs / products / services and value proposition via external speaking engagements, conference attendance, proactive proposals, etc• Manage planning team HR activities, including time tracking, performance management, merit reviews, etc.

Work on Leadership and Mentorship Committees to design and execute programs for Market Your HealthPart of the mentorship group to be matched with a mentee to provide advice and insight on a number of mattersLead in the formulation, creation and execution of "Gaming" meetups - networking events centred around online and offline gaming.

∙ Lead the Toronto sales team dedicated to the Rouge Men's and Women's Networks ∙ Manage and increase revenue within the Men's and Women's Networks∙ Create custom and integrated marketing programs for major national and international brands∙ Responsible for a sales territory and developing/improving relationships with key decision makers∙ Work cross functionally with internal teams and other offices to create and execute exciting, successful media campaigns∙ Utilize agency and planning experience to consult and educate internally on all matters related to OOH planning and buying

• Manage the day to day activities of the Novus OOH Division• Maintain and nurture relationships with key client and/or agency contacts and decision makers through regular, face-to- face interaction; lead regular business reviews, either quarterly or bi-annually• Provide ongoing strategic vision, proactively find and present new ways to build the client’s business• Guide workflow between Analytics and Media Investment departments; manage team workflow by delegating appropriate responsibilities through daily team interaction and weekly team status meetings; supervise team members to ensure day-to- day responsibilities are met and requests are executed flawlessly against clients’ strategic direction• Set, measure, track and report key client goals (ROI, savings, relationship indicators, etc.) and team goals (revenue, margin, growth, new opportunities, etc.) on a monthly basis• Develop efficiencies to streamline processes with the company and clients; develop understanding of company’s system as well as a functional proficiency as it relates to the Client Services role• Accurately manage and report on client revenue and margin forecasts in conjunction with company’s financial processes (weekly, monthly, quarterly, etc.)• Keep general knowledge of all client projects, even if not team lead for project• Create actionable insights from supplied client data and / or consumer insights / market analysis reports

Senior Planner responsibilities +:• Expanded leadership role• Responsible for the development and growth of Support staff• Increased ownership of certain accounts• Expanded digital planning and buying responsibilities • Lead planner on Interac e-Transfer, Workopolis, Covenant House & YP Next Home• Design, create and execute national and regional media plans• Planning of all parts of media – traditional and digital• Increased responsibilities (and skill) with regards to digital reporting & optimization• Main point of contact for clients, executives, buyers, support staff and operations • Research demographics and buying habits of multiple targets using several pieces of research software (PMB, NadBank, ComScore, Google Trends)• Maintain and organize all documents and records on several accounts• Member of Social Committee, Good Deeds Committee and Fitness/Well-Being Committee

Sporting News Media (SNM) is a leading digital media organization. At its core, SNM commercializes multimedia sports content across internet-enabled digital platforms, driving revenues through a mix of Content Distribution, Advertising & Sponsorship and developing Subscription Platforms.In Canada, SNM operates two O&O sites: Sporting News & Goal.com as well as the largest sports VOD platform, the ePlayer. Rights includes NHL, MLS, UFC, MLB, ATP, and publishing partners include Sun Media, Post Media & NY/LA times to name a few.

Lead martial arts instructor for Laurier. Taught three classes a week: Kempo Jutsu, Mixed Martial Arts and Samurai Sword, as well as a martial arts inspired aerobics class.