Daniel Rutenberg Email & Phone Number

Dallas/Fort Worth Area

TENURE OVERVIEW:• Key in transforming a small management service organization into a comprehensive travel experience, loyalty, insurance and assistance company.• Significantly increased revenue and profitability across marketing leadership, customer experience, financial performance, and spearheaded strategic initiatives in marketing and aviation.• Well-versed in formulating and executing innovative strategies related to product development, brand management, media buying, search engine optimization (SEO), pay-per-click advertising, promotions, product management, and multi-platform digital marketing.COMPANY OVERVIEW: • Collinson Group: Holding company, global leaders in loyalty and benefits. • International Airline Passengers Association (IAPA) (a Collinson company): Membership organization that catered to business frequent travelers.• Priority Pass (a Collinson company): World’s largest independent airport lounge access program.• Intrex Management, Inc. (Acquired by Collinson in 1994): Management company responsible for the handling of all IAPA activities in The Americas region.POSITION OVERVIEW: • With full P&L oversight and a multimillion-dollar budget, charged with marketing and management for International Airline Passengers Association (IAPA) in the Americas and IAPA Travel Services in the U.S. • Oversee all insurance products for Columbus Direct USA and manage relationships with insurance providers in U.S. and Colombia, as well as with car rental providers in the Americas. • Recognized internally as the go-to person worldwide on matters relating to IAPA and insurance relationships in the Western Hemisphere.

POSITION OVERVIEW: • Led a staff of 15 people, including the call center, marketing, mail room, and data entry teams. • While still overseeing IAPA, role expanded to include marketing oversight of Priority Pass, creation and control of a multimillion-dollar marketing budget, and advocacy for airline passengers.• Served as the company's Latin American spokesperson for aviation, representing 400,000 members.

• Received a fast-track promotion within 18 months of hire and was challenged to create a complete division for Latin America from scratch.• Played a key role in creating Priority Pass as an independent, stand-alone brand.

• Initially hired to work for the International Airline Passengers Association (IAPA) and reply to member inquiries via phone, fax and mail.

Master Of Business Administration - Mba

Bachelor Of Science - Bs, Business Administration