Daniel Soroa Email & Phone Number

Austin, Tx, Us

Menlo Park, Ca, Us

San Francisco, California, Us

Seattle, Wa, Us

Round Rock, Texas, Us

Round Rock, Texas, Us

Effectively articulate the value proposition associated with Dell’s products and services. Responsible for driving inbound and outbound calls, emails, and proposals to focus on maintaining and expanding business relationships as well as gaining market share with existing and new customersStay abreast of current industry trends and how Dell’s customers are being impacted to help solve specific market challenges in targeted industriesUtilizes a strategic approach to identify, evaluate, and recommend business finance solutionsEngages cross-functional resources, regardless of geographic location, in order to achieve goal/ meet customer needs

Demonstrated experience planning, developing and implementing franchise operations including multiple Curves gymnasiums, Red Mango Frozen Yogurt, Pizza Hut, and Subway restaurants. Strategically planned each project from the initial planning including site location and development through to franchise operations and overall stores performance. Developed sales and marketing strategies including forecasts and budgets. Monitored stores performance including P&L, inventory and purchasing, employee performance, and revenues. Maintained periodic meetings and created weekly sales reports for each franchise headquarters.Key Accomplishments:• Increased sales reports functionality by recognizing an error on how data was being collected, worked closely with programmers to create easier and more accurate reports. Developed promotions vs. regular sales reports. determined a star product was not making a profit. Created new sales strategy for the franchise and increased revenue by 12%.• Successfully introduced 4 new product SKU’s including dehydrated yogurt, probiotics (Ganaden bc30) and premium gourmet fruit syrup.• In 18 months, received 4 awards for achieving sales records by Subway headquarters.• Successfully negotiated the sale of each franchise.

Expertly managed the sales and marketing of European and South American wines in Ecuador. Strategically planned product development, purchasing program and sales strategy for multiple brands of wine, liquors and fine glasses. Forecasted and budgeted sales revenues and marketing budgets. Developed, implemented and controlled individual marketing strategies for each brand to increase brand awareness and reach. Created monthly and quarterly sales and marketing reports for each brand. Developed strong working relationships with all parties involved.Key Accomplishments:• Successfully launched Argentinian wines which led to a 100% sales increase and developed the wine into the star product.• Consistently achieved 15% growth in sales year-over-year.• Developed and established 9 new brands to market in 2 years.• Brand ambassador at trade shows and consumer events.

Bogotá, Co

Successfully oversaw the day-to-day operations, financial statements and inventory records. Analyzed, designed and implemented process improvements to accounting systems and business operations. Audited financial records and processes.Key Accomplishments:• Saved tens of thousands in lost inventories and uncollectable accounts by establishing process parameters.• Increased operational efficiencies by developing and implementing procedure manuals for multiple business areas.• Key member of the ISO 9001 implementation team and the transitional team from Aerogal to Avianca Ecuador.

Bachelor'S Degree, International Business

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services

Master Of Business Administration (M.B.A.), Business, Management, Marketing, And Related Support Services