Market Research & Consulting Intern
Current• Contributing to numerous lifecycle stages of end-to-end market research projects for well-known leaders in the gaming, entertainment, and tech industries (Amazon, Blizzard, EA, 2K, Riot Games, Creative Assembly, Square Enix, & more).• Analyzing quantitative and qualitative data (surveys, focus groups, and interviews); utilizing audience segmentation, concept testing, brand evaluation, and KPI tracking to provide clients with data insights that come with actionable advice. • Applying data visualization and storytelling techniques to provide project-specific go-to market strategies.• Designing, programming, and executing large-scale survey research projects including 2,000-16,000 participants spread across diverse international markets (US, UK, France, Germany, China, Japan, Korea, & more).