I am an experienced international executive with a deep background in developing strategic business units, P&L budgets, sales volumes, product development opportunities and marketing functions in the Sports Footwear, CPG, and Pet Space. As a versatile business strategy leader, I possess deep expertise establishing go-to-market (GTM) sales tactics for vet device, companion pet, small animal & equine nutrition products. I have fostered collaboration across diverse teams, including research and development (R&D), medical experts, sales, and manufacturing while revitalizing existing brands to drive new sales across retail and wholesale. Further, I navigate North American distribution channels for global organizations, including marketing, retail, manufacturing, and warehousing, to ensure optimal market penetration and customer reach. I also source and develop trending and existing ingredients to improve the Nutrional value of products. Below is a selection of the top accomplishments from my career.Created a US business from infancy to completion managing <$M in cash-flow and forecasting P&L budgets paring the business and market strategy for optimal growth for launch. Managed over 5K independent retail, vet clinics, and FDM accounts across 26 states. Increased sales by 30% for an established supplement line by adding new SKU's and products with CBD / Hemp ingredients.Accelerated product line growth for an Equine supplement brand from >1M to <3M in less than 18 months. I am excited to expand my professional network and see what the future may hold while building upon my core values of dedication, honesty, and creative ingenuity. If you would like to connect, please contact me at dave.brown3481@yahoo.com.AREAS OF EXPERTISE* Veterinary and Independent Pet Distribution Optimization* Marketing & Sales* Sales Execution & Leadership* Product Launch Strategy * Business Development Strategy * Ingredient Research & Development
Blue Buffalo
View- Website:
- BlueBuffalo.com
- Employees:
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Territory Sales Leader - Pac NwBlue BuffaloBend, Or, Us -
Team Leader | Marketing & Sales Strategist | Business Development ExecutorBlue BuffaloBend, Or -
Territory Sales ManagerAnimal Supply Company Aug 2024 - PresentGrand Prairie, Texas, United StatesRehired from previous experience from 2011-2015. Focused to drive sales strategies for multiband national pet products distributor in designated territory. Collaboration with marketing and vendor management to align promotional strategies. Utilizing deep understanding of manufacturing, nutritional philosophies, and ingredient experience to leverage sales opportunities within all pet categories. -
Senior Business ConsultantHt Vista Apr 2024 - Oct 20242208 Bettina Ave. | Belmont, Ca | 94002Execution of the US GTM strategies as a contractor for HT Vista. The US subsidiarity of HTVET and HT Biolmaging. Representing the first non-invasive cancer screening device for the US Veterinarian channel with a focus on regional clinics in the Eugene and Bend Oregon territory. -
Ceo & Director | AmericasKraftia Apr 2022 - Apr 2024Hinterbergstrasse 49 | 6312 Steinhausen | SwitzerlandHired from previous consultant role to create business model and strategy for building and launching Kraftia USA a division of ultra-premium dog and cat food global manufacturing company. Spearhead commercialization of products in the US and Canada. Established budget and P&L in collaboration with global CFO. Strategically created the marketing plan implementing the brand in all key distribution and retail channels for optimum growth throughout the Americas.Researched and created Kraftia USA LLC, importer of record (IOR) with USDA and custom bonds agency, established US banking channels for import; obtained business license in Delaware; and registered taxes and payroll in Oregon.Developed house of brands marketing concept tailored to the Americas introducing 100+ SKUs. Creating technical marketing messaging specifically to the Microbiome and related health benefits. -
Business AdvisorHappy Howl Mar 2022 - Aug 2022Philadelphia, Pennsylvania, United StatesAdvising a super-premium fresh pet food manufacturer within the Pet Specialty Space throughout North America. Recommending trending US ingredients and focus on distributor optimization for key national retailers. -
Western Regional Sales MangerMclovin'S Pet Food May 2021 - Feb 2022Chino, California, United StatesManaged national and regional distribution, brokerage representatives, and food, drug, and mass merchandise (FDM) sales teams or all-natural freeze-dried and supplies pet brand. Established key retail and wholesale distributors. Identified and secured partnerships with veterinarians and independent retailers.Created new SKUs for ultra-premium pet treats by sourcing 3rd party manufacturing and identifying trends in the supplies category to build a diverse product profile in collaboration with the procurement team.Led branded booths for participation in 2 national pet shows: Global Pet Expo and SuperZoo. Initiated creative merchandising concepts and designs for all pet channels to drive start up growth. -
North American Sales DirectorKraftia Jul 2020 - May 2021Hinterbergstrasse 49 | 6312 Steinhausen | SwitzerlandRecruited as North American consultant for Switzerland-based ultra-premium dog, cat, and supplement manufacturing company. Provided US & Canadian market insight and education to senior leaders and shareholders preparing for product launch. Established polices, recommended infrastructure, and researched and executed US business requirements for importation.Created 7-pillar sales strategy for identified distributors and retailers in collaboration with pet medical and nutritional experts. -
Vet Classics - Director Of SalesThe Garmon Corporation | Naturvet | Member Of The Swedencare Family Dec 2019 - Jul 2020United StatesHired as Regional Sales Manager for NaturVet and promoted to Director of Sales for VetClassics; served in both roles to create marketing strategies for cat, dog, and equine supplement supplier. Coached and mentored sales representatives by providing data and tools to customize sales plans. Researched new ingredients, including CBD and hemp, to incorperate into new product lines. Led team of regional sales managers.Increased quarterly revenue over 15% across 10+ quarters within the Veterinary Channel. -
Territory Manager - Pnw & CanadaThe Garmon Corporation-Naturvet & Overby Farm Nov 2018 - Jul 2020Pacific NorthwestSales driver and business development strategist for natural independent pet retailers and specialty grocery chains both nationally and internationally implementing and training accounts on premium dog, cat, and equine supplements. Deep understanding of all ingredients including CBD, and Hemp Seed functionalities and benefits related to companion pet and the endocannabinoid system. Leveraged consultative selling techniques to grow a 25 year old brand to reach unprecedented sales growth monthly partnering with new nationally recognized independent chains. -
Oregon Account ManagerBreeder'S Choice Pet Foods, Llc Apr 2017 - Jun 2018Bend, OregonDeveloped relationships with key retailers to drive sales of ultra-premium cat and dog food. Established material requirements for planning (MRP) system to manage inventory and assist with e-commerce platforms. Created promotional materials to capture industry cycles and trend in collaboration with distribution partners.Secured 300 new retailers in territory.Achieved 100% over projected growth in <1 year. -
Regional Account Manager - WestOxbow Animal Health Apr 2016 - Apr 201729012 Mill Road, Murdock Ne, 68407Coached and mentored brokerage and distribution sales teams on portfolio of products for manufacturer of food, supplies, and care for small pets, including rabbits, guinea pigs, chinchillas, gerbils, hamsters, rats and mice. Utilized customer relationships (CRM) system to track accounts, sales, communication, e-commerce, and reporting. Leveraged industry and geographical trends to increase sales.Led brokerage sales team of 10 to target key accounts across the western US.Oversaw and led 20 territory sales managers driving distribution growth within the Veterinary and Independent pet channels. -
Territory Account ManagerAnimal Supply Company Jan 2011 - Jan 2016Fife, WaHired to create sales strategies for multibrand wholesale pet product supplier. Served on a new product advisory board to develop innovative ingredients and trending manufactures. Designed custom strategies for pet channels, including independent and veterinarian, in collaboration with marketing and review teams. Managed 200+ accounts generating $5 million quarterly revenue; regularly exceeding sales targets.Developed sales strategies for 30,000 SKUs in partnership with manufactures customized to territory retailers. -
Territory Account ManagerPfx Pet Supply Inc Jan 2008 - Jan 2011Sacramento, CaManaged 200+ accounts while representing 24 manufactures complete product lines. Implemented relationship-based techniques to grow sales throughout territory while implementing strategic marketing campaigns. Established KPI's for the territory to reach company and personal goals. Successfully exceeded growth expectations and led company in overall growth. Independently developed effective sales incentives based on market trend and consumer needs. -
General Manager - Project Development CreatorHorse Guard Inc. Jan 2004 - Jan 2008Bend, OrOversaw and created all aspects of marketing, branding and sales for a complete line of horse nutritional products throughout Washington, Oregon, Idaho, Montana and California. Provided support to additional teams and supervisors to achieve overall company goals. Developed new products and refreshed branding for existing products to drive sales at Key Account retail. Successfully achieved all sales goals year over year doubling sales volume. Worked with international distribution and ingredient buyers. Initiated and implemented the first use of Hyaluronic Acid and Organic Selenium in an Equine supplement. -
Project Development Test Manager - BasketballAdidas Jan 2000 - Jan 2004Portland, Oregon AreaManaged all aspects of the wear test development division, working exclusively with adidas basketball signature athletes and licensed college programs throughout the US and Germany. Built personal relationships with Athletic Departments and Head and Assistant coaching staffs at Arizona State, Texas A&M, DePaul, UCLA, Chicago of Loyola, Northwestern, Notre Dame, Nebraska and Rutgers University’s. Collaborated with each of these institutions and their basketball programs to strengthen adidas basketball’s foundation though grass roots meetings with players, design, and marketing while keeping focus on the performance of the product at the highest collegiate level. Exclusively worked on The Kobe project from conceptual design to drop. Participated in team meetings with Peter Moore - adidas design, and Derek Jenkins – Audi design chief officer. Assisted in cross-function communication between design concepts and performance reality. Frequent trips to Los Angels with adidas head of marketing and footwear development to work directly with Kobe specifically focused on his feedback on the performance of the project.Worked as the liaison setting marketing meetings in NYC around the ABCD Invitational HS camp with Sonny Vaccaro, Kobe, and upcoming superstars Lebron James and Sebastian Telfair. Additional signature adidas projects included Kevin Garnett and Antoine Walker “Feet you Wear”, and Tracy McGrady “T-Mac” projects working again from concept to drop. Played a key function through development stages working with factory development, materials, and design to achieve the highest performance on each project. Worked with design on conceptual inspiration setting up focus groups in NYC, Chicago and L.A. while gaining grass roots marketing strategies for the category. Worked on German specific projects though all stages of development for Europe professional leagues specifically. -
Retail Development ManagerNike Jan 1996 - Jan 2000Beaverton OregonDeveloped and implemented retail training kits for Nike Town locations worldwide communicating new launches through online and personal presentations. Provided information for retail management and staff on the inspiration and performance specifications behind all Nike apparel and footwear launches.Interviewed athletes, designers, marketing, and development teams to capture the inspiration and message that was expected to be conveyed at retail that would ultimately drive max sales of the products. Conducted meetings with head designer Tinker Hatfield on the concept behind the Air Jordan XIV communicating the Black Cat inspiration to retail.
David Brown Education Details
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Business/Corporate Communications
Frequently Asked Questions about David Brown
What company does David Brown work for?
David Brown works for Blue Buffalo
What is David Brown's role at the current company?
David Brown's current role is Territory Sales Leader - PAC NW.
What schools did David Brown attend?
David Brown attended Oregon State University.
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