David Cattermole Email & Phone Number

Business Intelligence and Analytics leader with 15 years’ experience (10 years in SaaS), dedicated to using data to help the entire organization make good decisions faster, and drive revenue. Working closely with cross-functional executive leadership, and with clear data models, I ensure KPIs and targets are in line with the company goals. These are automated and disseminated by my team as a single source of truth for self-service using Tableau and other platforms. We apply business context and analysis to create actionable insight without jargon – concise recommendations to executives, and timed calls-to-action for individual contributors. I have a passion for developing Analytics talent – I have built, grown, and led a cross-functional Analytics team for 7 years, and in that time helped grow ICs and managers into trusted subject matter experts for the functions they support.Cross-functional experience- Finance Analytics – IPO readiness, Annual Recurring Revenue (ARR), SaaS metrics, forecasting, Process Automation, Accounts Receivable- Sales – data-driven lead generation, data-driven upsell and cross-sell, automated forecast guidance, forecast accuracy, team and individual scorecards, territory planning- Marketing – Demand waterfalls (Sirius decisions), Product funnel, campaign ROI, intent signaling, CDP platforms- Customer Success – customer 360, customer lifecycle, CXI, NPS, customer scorecards- Product and Strategy – Competitive analytics, market penetration, product performance, product pipeline and conversion, TAM analysis Technologies – Tableau, Tableau Prep, Alteryx, SFDC, NetSuite, Marketo, Smartsheet, Excel, Powerpoint

Listed skills include Business Analysis, Saas, Tableau, Business Intelligence, and 1 others.